KISS AND TELL
Keep it short and simple.
Use short simple words, phrases and sentences.
Avoid using big words.
3 C’s
Clear
Concise

Correct
Three words per second
Timing in your speech.
If you speak to fast you will become hard to
understand; too slow and your a...
The Inverted Triangle
The introduction: will contain the Who and
the What of the story and maybe the
when?

News stories s...
Facts, Facts, Facts.
When writing a news story, stick to the facts
and tell each fact one at a time.
Keep one fact per sen...
Peg
• A writer needs a peg to hand their story on.
This is often connected with a time-for
instance something happening ‘t...
Angle
The angle is the main slant that the writer is
taking with the story-the way he or she is
interpreting and approachi...
Quotes(Attribution)
Quotes from a speaker or interviewee brings a
news story to life, they add human interest
and authenti...
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Kiss and tell

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Kiss and tell

  1. 1. KISS AND TELL Keep it short and simple. Use short simple words, phrases and sentences. Avoid using big words.
  2. 2. 3 C’s Clear Concise Correct
  3. 3. Three words per second Timing in your speech. If you speak to fast you will become hard to understand; too slow and your audience will get bored.
  4. 4. The Inverted Triangle The introduction: will contain the Who and the What of the story and maybe the when? News stories should look like an Inverted triangle or upside down Pyramid. Next few paragraphs will build on the intro explaining more of What happened, How, Where and Why? Background ill be included to add interest and to put the story in context. Finally loose ends will be tied up.
  5. 5. Facts, Facts, Facts. When writing a news story, stick to the facts and tell each fact one at a time. Keep one fact per sentence. All facts must be accurate and real, research will be needed.
  6. 6. Peg • A writer needs a peg to hand their story on. This is often connected with a time-for instance something happening ‘today’-or a location- for instance something is happening in the newspapers/stations patch.
  7. 7. Angle The angle is the main slant that the writer is taking with the story-the way he or she is interpreting and approaching the facts contained within it.
  8. 8. Quotes(Attribution) Quotes from a speaker or interviewee brings a news story to life, they add human interest and authenticity. Avoid using quotes simply for the sake of it. Instead, pick them carefully and they will add weight and colour, offer explanation and help the story to move on.

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