Pocket, once named Read It Later was founded in 2007 by Nate Weiner tohelp people who discover an interesting video, article, or web page, butdon’t have time to view it.
• Pocket has over 4.5 million users and is integrated into over 300 apps including Twitter, Flipboard, and Zite.• It’s available on multiple devices and platforms including iPad, iPhone, Kindle Fire, Android, Google Chrome, and Firefox.
Who Uses It? • Pocket is great for people who are on the go or find themselves with short periods of downtime throughout the day. • It’s great for commuters, you can pocket an article and go underground, where there is no wifi, and read it later.