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Physician Use of Social Media Powered by InCrowd  June 2011
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Physician Use of Social Media Powered by InCrowd June 2011

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Thursday June 30th is Social Media day around the globe, we are interested in learning the ways (if any) you utilize social media in your medical practice. Listed are social media tools and uses in a …

Thursday June 30th is Social Media day around the globe, we are interested in learning the ways (if any) you utilize social media in your medical practice. Listed are social media tools and uses in a healthcare setting; please select all of the responses that you currently utilize in your practice or through the facility where you provide care.

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  • 1. InCrowd, Inc. Physician Use of Social Media Global Social Media Day June 30, 2011 Powered by InCrowd InCrowd, Inc. | 222 Third Street, Suite 3150 Cambridge, MA 02142 | 617.901.8676
  • 2. Physician Use of Social Media  In celebration of global Social Media Day InCrowd queried physicians regarding the use of social media in their medical practice  N = 100 US based physicians  35 general oncologists  33 gastroenterologists  32 Internal medicine physicians Thursday June 30th is Social Media day around the globe, we are interested in learning the ways (if any) you utilize social media in your medical practice. Listed below are social media tools and uses in a healthcare setting; please select all of the responses that you currently utilize in your practice or through the facility where you provide care.
  • 3. Physician Use of Social Media 10% Facebook Page 8% Twitter/Tweet Chats 5% LinkedIn Page 83% Internet 6% Blogging 3% YouTube foursquare Mobile App 52% MD Networking 25% Email 15% Media App 17% Patient Portal 27% Intranet 7% SM Content Sharing 36% Do Not Use SM Facebook Twitter & T Chats LinkedIn Internet Blogger YouTube Mobile App Foursquare MD Networking Email Media App Patient Portal Intranet SM Content Do Not Use SM
  • 4. About InCrowd We provide real time access to your target audience We leverage propriety mobile and browser-based technologies to provide you with immediate market feedback from your Crowds of physicians, nurses, health care professionals and patients.
  • 5. How InCrowd Works • Easy Do-It-Yourself platform • Micro surveys are short (1-5 questions) but powerful (choice of 11 question types) • Micro surveys are sent to CROWDS of pre- screened, segmented respondents • Respondents can answer from any device, anytime and anywhere • Results delivered in real time
  • 6. InCrowd Overview • Data available 24/7 • Intuitive browser-based platform • 11 different questions types • Custom Crowds of pre-screened, opted-in respondents • Respondents answer quickly and honestly with no fatigue • Instant easy to view data tabulation • Export and share results via Excel and PowerPoint InCrowd, Inc. | 222 Third Street, Suite 3150 Cambridge, MA 02142 | 617.901.8676