Lifestreaming

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Lifestreaming

  1. 1. Lifestreaming Social Media Platforms & Tools Katie Riese February 22, 2011
  2. 2. What is lifestreaming? <ul><li>Online diary of all online activity </li></ul><ul><li>Real-time aggregation of all social network profiles </li></ul><ul><ul><li>Twitter, Facebook, Flickr, Picasa, Digg, etc. </li></ul></ul><ul><li>Consolidates and sorts in one place </li></ul><ul><li>Burst onto social scene in 2007/2008 </li></ul><ul><li>Focus on own or friend’s activities </li></ul><ul><li>Online and desktop applications </li></ul>
  3. 3. Lifestreaming Services <ul><li>Variety of lifestreaming services </li></ul><ul><li>Each focus on different features </li></ul>
  4. 4. Lifestreaming on Facebook <ul><li>Facebook launched mini-feed in 2008 </li></ul><ul><li>Option to import from outside services </li></ul><ul><li>Eliminated in 2010 in favor of posting options on individual sites </li></ul>
  5. 5. Potential Users <ul><li>Users who have a large numbers of friends </li></ul><ul><ul><li>Focus on highlights from a select group of people </li></ul></ul><ul><li>Users with accounts across multiple social networks </li></ul><ul><ul><li>Simplify the social media experience </li></ul></ul><ul><li>Marketers looking to keep up on influencer behaviors </li></ul><ul><ul><li>Keep abreast of trends and interests among target audiences </li></ul></ul>
  6. 6. FriendFeed Overview <ul><li>Import feeds from multiple services into single stream </li></ul><ul><li>Connect with friends across social networks </li></ul>
  7. 7. FriendFeed Overview
  8. 8. FriendFeed Highlights <ul><li>Differentiate between friends and groups </li></ul><ul><ul><li>Individuals vs. corporations </li></ul></ul><ul><li>Filter subscriptions </li></ul><ul><ul><li>Favorites, personal, professional </li></ul></ul><ul><li>Post to FriendFeed, share feed, access FriendFeed remotely </li></ul>
  9. 9. Friend Feed Drawbacks <ul><li>Not widely used </li></ul><ul><ul><li>It’s not very helpful if your friends don’t use it! </li></ul></ul><ul><li>Limited functionality and information </li></ul><ul><li>Requires a change in habits </li></ul>
  10. 10. References <ul><li>Aune, Sean P. (2008, 16 March) FriendFeed and 8 Other Lifestreaming Services. Retrieved from http://mashable.com/2008/03/26/9-lifestreaming-services/ </li></ul><ul><li>Glazowski, Paul. (2008, April 15) Facebook Launches Lifecasting Feature, Auto-Imports to Mini-Feed. Retrieved from http: //mashable .com/2008/04/15/facebook-feed-imports/ </li></ul><ul><li>Lifestreaming. Retrieved from http://en.wikipedia.org/wiki/Lifestreaming </li></ul><ul><li>MacManus, Richard. (2008, Jan. 24) Lifestreaming: A ReadWriteWeb Primer http://www.readwriteweb.com/archives/lifestreaming_primer.php </li></ul><ul><li>Why FriendFeed? Retrieved from http: //besocialworldwide . com/why-friendfeed </li></ul>

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