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interested in the future of conferences?


The Future of Conferences? It's all about extending the event horizon....before, during and after by using discovery, participation and amplification. …

The Future of Conferences? It's all about extending the event horizon....before, during and after by using discovery, participation and amplification.

And a bit of a case study- the Interesting South event in Sydney

Here's my presentation from the NSW KM Forum -there should be a video next week-

Katie Chatfield

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Published in Business , Technology , Design
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  • 1. Interested? ‘the future of conferences’ katie chatfield twitter.com/katiechatfield http://katiechatfield.wordpress.com/ And my day job: www.jackmorton.com
  • 2. So you’ve got information A rock- a foundation stone rock- to build better stuff, better thought, better action You need to pass that on to an audience... So that they know this information too..... and create a Big Splash.... think- long- So you think- a day long- conference- no a two day conference- is the answer..... http://www.flickr.com/photos/mattmonath/3381384824
  • 3. Usually you’ll get subject experts to create extensive presentations and sometimes you pay them and sometimes you don’t 45- mins- - 45-60 mins- to fill the empty vessels of the audience http://www.flickr.com/photos/jordoncooper/17879065/
  • 4. who may or may not be engaged http://www.flickr.com/photos/arkworld/2546395634/
  • 5. I’ve played the part of presenter- presenter- slap- delivered a pitch slap- and didn’t get much information - about the needs of the audience, - or where they might get value -or where their gaps might be... and and I didn’t usually get much value either – like feedback, - or follow up http://www.flickr.com/photos/jordoncooper/17879065/
  • 6. and I’ve been part of an audience and have paid to attend a conference only to have vendors and suppliers – who would normally have to take me out to lunch to get my attention time- for 60 minutes at a time- -pitch to me http://www.flickr.com/photos/arkworld/2546395634/
  • 7. territory- what should be rich territory- -a meeting of the minds -of needs and information is instead an uneven playing field. presenters are full of information... and the audience has none presenters do all of the work to prepare for the conference and the audience does nothing and never the twain shall meet.... http://www.flickr.com/photos/tomsch/1040888398
  • 8. and in the process protecting the notion of ‘Don’t step on my turf!’ we’ve created a bit of a wasteland... http://www.flickr.com/photos/tiboox/197286394/
  • 9. condensing the problem
  • 10. the glass is half empty and half full presenters and audiences both have something to say, something to seek, and something to share
  • 11. and it all needs to be entertaining
  • 12. http://www.flickr.com/photos/mondoagogo/3367841311/ you need structure and narrative to tell a story - how people learn is by exploring an idea Which path do you follow? You still need to get information across... create understanding http://www.flickr.com/photos/willuk/504423267
  • 13. So.....?
  • 14. You can create stepping stones, skim and energise, create ripples, little and often http://www.flickr.com/photos/seventhsister/2738553439/
  • 15. Interesting South • a wide variety of interesting, interesting, unexpected, original things 'theatre of ideas’ •a • a single shared quality between participants : curiosity
  • 16. amplification participation discovery the call to action: Viva Ideas!
  • 17. before build anticipation co-discover everyone is given a task
  • 18. no name tags- what’s your story? http://www.smithmag.net/sixwords/ http://www.amazon.com/gp/mpd/permalink/m2QJLBKP8D822T
  • 19. during participate amplify everyone’s on stage
  • 20. 20 speakers- 3 or 10 minute stories beers and live music lots of break outs for chit chats
  • 21. and gentle men: “Ladies TURN ON YOUR PHONES” http://www.flickr.com/photos/wadem/2486889454/
  • 22. after share the experience follow up the conversations seeds into flowers
  • 23. feedback loops for speakers and participants http://twemes.com/isii? pages=1-10
  • 24. http://www.flickr.com/groups/interestingsouth/pool
  • 25. amplification participation discovery two years and going strong
  • 26. Live feedback from ‘the future of conferences’