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How social networks generate leads   2010 new2 - event version - fp
 

How social networks generate leads 2010 new2 - event version - fp

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Kathy Sipple, Forward Progress: Presentation for Hobart Chamber of Commerce, 9-8-10

Kathy Sipple, Forward Progress: Presentation for Hobart Chamber of Commerce, 9-8-10

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    How social networks generate leads   2010 new2 - event version - fp How social networks generate leads 2010 new2 - event version - fp Presentation Transcript

    • How Companies are using Social Networks Web 3.0
      • Founder and CEO of Forward Progress, Inc.
      • Train and Coach over 2,000 people a month
      • Trained over 10,000 in Social Network Skills
      • Over 25 years in Business Coaching, Consulting and Training
      • Call Center, Internet, eMarketing, Event Management,
      • Lead Generation, Web Seminars, eLearning, eSelling
      • Over Two Billion Dollars Sales, over 25 Million Leads, Helped Thousands of People using Internet Based Lead Generation
      • Financial Services, Real Estate, Professional Services, Legal, Accounting, Manufacturing, Telecommunications, Technical, Insurance, Agencies, Auto, Retail, Banking, Educational and Channel Sales…..
      Dean DeLisle
      • COCA
      • CityCountry Clubs
      • Chambers
      • Industry Clubs
      • Organizations
      • Charities
      • ReligiousHealth
      • Network Groups
      • Trusted Colleagues
      • Like-minded People hanging out
      • Similar Friends and Associations
      • You have more “Things” in common
      • Similar “Beliefs”
      • Recommended “IN”
      • That Know YOU?
      • That Trust YOU?
      • That have done Business with YOU?
      • That would recommend YOU?
      Sales Techniques Networking Skills Dean Sue Pat Mark
      • Accelerate professional network
      • Build brand and market
      • Generate leads
      • Re-connect to old customers
      • Find new markets
      • Promote yourself
      • Promote your product or service
      • Gain TRUST and Credibility
      • Find a new job – or have one find you!
      • The list goes on……..
      • Think about
      • “ Recommended In” –……Then what if?
      Dean Bob Joe Karen Beth Kim Bev Dave Sam Pat Dan
    • Based on time and experience most of us can only reach a limited audience…. Dean Joe Ron Bob Al Evelyn Dan ED Facebook Twitter Del.icio.us Digg Chamber members member member member member member member member BLOG BLOG BLOG BLOG Joe My Space BLOG Dyer Lansing Alan Mary - Highland Customers Calumet City Coaches Sales Monique - LS LinkedIN BLOG BLOG Neighbors
    • It’s about the people you can’t see! Dean Joe Ron Bob Al Evelyn Dan ED Facebook Twitter Del.icio.us Digg Chamber members member member member member member member member BLOG BLOG BLOG BLOG Joe My Space BLOG Dyer Lansing Alan Mary - Highland Customers Calumet City Coaches Sales Monique - LS LinkedIN BLOG BLOG Neighbors
    • Lawyers Business Owners Accountants Partners Consultants Financial Services Coach’s Professional Services Insurance Medical Professionals Real Estate Students Sales Job Seekers Auto Dealers Recruiters Sports Manufacturers Web Developers Technology AND MANY MORE…………………………
    • ASK!
        • What Information do you already have?
          • Information, Brochures, Sell Sheets, Instruction Sheets
            • LinkedIn – Plaxo – Org Site – Personal Site - Blog
          • Photo’s or Sales Videos, Training Videos, Product Videos
            • YouTube – Org Site – Facebook - Vlogs (Video Blog)
          • Power Point, Training, Sales, Marketing, Service
            • Slideshare – Org Site
          • Articles, Monthly Newsletter, Events, Charities, Memberships
            • EZineArticles – Article99 – FastPitch – Org Site – Blog
        • Then why not leverage what you have to
        • Promote your business?
        • This is your Welcome Mat to the WWWORLD!
          • Like company website
        • Be complete and accurate (company sites)
        • Target your profile to the reader
        • Link back to all associations and companies
        • Create “Relevancy”
        • Co-workers – professionals – clients
          • vendors – partners – fans!
    •  
    •  
    •  
    • You MUST Connect!
      • Blogging - If you can…….
        • Type an email
        • Start a conversation
        • Ask a questions
        • Take advice
        • Give advice
          • ……………………… .. Then you can Blog!
    •  
    • Blog Sample
    •  
    • 140 Character Limit! To Your Product or Call to Action!
      • CALL TO ACTION STYLE
      • Direct Lender. Close In 10 Days. PreApproved In Minutes. 4.9%APR
      • 0 Points. Get Our Low Rates Now! As Seen on CBSNews and Time.com.
      • Refinance with a Lower Rate Today $200,000 for Only $1,029/Month!
      • EDU-SELLING STYLE
      • Exotic Mortgage Deals May Be Gone Forever. Congress is poised to make fixed-rate mortgage the norm despite warnings
      • Whether or not this is mortgage money you are borrowing or something else, you should make it a priority to find out about mortgage fees and costs.
      • POWER QUESTIONS
      • Should a homeowner compare mortgage deals with an online mortgage comparison service?
      • How do you qualify for an FHA Loan?
        • If you can talk you can do Video
        • If you give presentations now, you have Power Point
        • Pictures are worth a 1,000 words!
        • Programs you can use
          • Camtaisia – GOTO Webinar – Movie Maker
        • Services you can use
        • Viral Effect
      YOUR COMPANY
      • Video or Power Point
    •  
    •  
    • Event Notifications – Online and Onsite
          • If you do events this is a must!
          • Product or Service Announcements
          • Webinars
          • Chamber Events
          • Club meetings - Membership
          • Trade Shows
          • Grand Openings
          • Showings
          • Viral Effect – AGAIN!
    • PLUS We Collected over 2,000 emails!
    • Get Integrated!
    • RECENT ARTICLES SOCIAL SITES COMPANY SITES Outcome!
      • Think about what if…..
      • You Post Articles, Pictures,
      • Events, Videos and PPT?
      Dean Bob Joe Karen Beth Kim Bev Dave Sam Pat Dan
    •  
    • Growing Numbers
      • LinkedIn Has Over 75 Million Members
        • Average User has 240 Connections
        • One Degree From Over 35,000 Trusted Connections
        • Two Degrees From Over 3,200,000 Trusted Connections
      • In September 2009 20% of All Online Advertising Was in Social Networks
      • Projected 2010 Social Network Ad Spend to Exceed 1.3 Billion
    • Growing Numbers
      • Interesting Facebook Stats
      • More than 500 million active users
      • 50% of all active users log on to Facebook in any given day
      • More than 35 million users update their status each day
      • More than 60 million status updates posted each day
      • More than 3 billion photos uploaded to the site each month
      • More than 5 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each week
      • More than 3.5 million events created each month
      • More than 3 million active Pages on Facebook
      • More than 1.5 million local businesses have active Pages on Facebook
      • More than 20 million people become fans of Pages each day
      • Pages have created more than 5.3 billion fans
    • Contact Us [email_address] TWITTER: www.twitter.com/kathysipple FACEBOOK: www. Facebook /kathysipple/ FAN PAGE: www.Facebook/ForwardProgress LINKEDIN: www.linkedin.com/in/kathysipple Call (877) 592-6224 Questions? www.ForwardProgress.NET