Capital Healthcare & Employment Council: Dos and Don'ts of Social Media Recruiting

  • 695 views
Uploaded on

Dos and Don'ts of Social Media Recruiting presentation given by Kate Tykocki, APR to the Capital Healthcare & Employment Council.

Dos and Don'ts of Social Media Recruiting presentation given by Kate Tykocki, APR to the Capital Healthcare & Employment Council.

More in: Technology , Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
695
On Slideshare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
3
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. By Kate Tykocki, APRpublic relations.communications.writing.social media @katetykocki
  • 2. “98% of recruiters use LinkedIn, 42% use Twitter and 33% use Facebook. 48% of recruiters use LinkedIn exclusively.” 2012 Bullhorn Reach Social Recruiting Activity Report
  • 3. “The average recruiter has 616connections on LinkedIn, 245 on Facebook and 37 on Twitter.” 2012 Bullhorn Reach Social Recruiting Activity Report
  • 4. “According to SHRM, LinkedIn is the‘suit and tie’ network and Facebook is gaining interest for the more blue collar jobs.” 2012 Bullhorn Reach Social Recruiting Activity Report
  • 5. “The employee referral program inmany organizations is operated inisolation as are the organizations’social media efforts, but talentmanagers are beginning to realize thereal strength of social media isrelationship-building by youremployees.”ere.net “10 Predictions for 2012: Top Trends in Talent Management & Recruiting”
  • 6. Case Studies: The Nerdery http://nerdery.com/jobs
  • 7. Case Studies: General Mills http://www.facebook.com/generalmillscareers http://twitter.com/GenMillsCareers
  • 8. Case Studies: Liquid Web
  • 9. Relationships• Capital Area Michigan Works!: @camwjobs and Facebook• Capital Gains: capitalgainsmedia.com @lansingcapitalgains and Facebook• Internships: @msuinterns @lccinterns interninmichigan.com
  • 10. Resources:• http://www.commpro.biz/hiring-hub/stunning- social-recruiting-stats-why-you-must-use- linkedin-twitter-and-facebook-in-your-job- search/• http://www.ere.net/2011/12/05/10-predictions- for-2012-the-top-trends-in-talent-management- and-recruiting/• http://www.inc.com/guides/2010/04/social- media-recruiting.html• http://www.pewinternet.org/• http://www.slideshare.net/katetykocki