What are counterfeits


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1 BEM 10
groepswerk Engels
counterfeiting and piracy

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What are counterfeits

  1. 1. It’s a fake world <br />
  2. 2. Overview<br />Counterfeiting in general<br /><ul><li>Katerina</li></ul>Action and effects<br /><ul><li>Maxim</li></ul>Reasons<br /><ul><li>Rinata</li></ul>Music industry<br /><ul><li>Benoît</li></ul>Counterfeit products<br /><ul><li>Bart</li></li></ul><li>Counterfeit?<br />What are counterfeits?<br />Why do people buy counterfeit goods?<br />Why do people sell counterfeit goods?<br />Expansion/globalisation<br />Cause of globalisation<br />
  3. 3. What are counterfeits?<br />= ‘knockoffs’<br />Imitation, forgery<br />Currency, documents<br />Art, clothing, pharmaceuticals,…<br />
  4. 4. Why do people buy counterfeit goods? (1)<br />
  5. 5. Why do people buy counterfeit goods? (2)<br />Secondary market<br />Low prices<br />Status<br />Weak or no penalties<br />Depends on characteristics of the product and the consumer<br />
  6. 6. Why do people sell counterfeit goods?<br />Profits<br />Large market size<br />Brand power<br />Weak or no penalties<br />
  7. 7. Expansion<br />
  8. 8. Globalisation (1)<br />
  9. 9. Globalisation (2)<br />Consumption patterns vary<br />Automotive parts: Middle East, N-America<br />Tobacco: Widespread, developing economies in Latin America, Africa<br />Piracy of music, movies: all economies<br />
  10. 10. Cause of globalisation (1)<br />Free trade zones<br />Internet <br />
  11. 11. Cause of globalisation (2)<br />Free trade zones<br />= crossing international borders with minimal regulation<br /><ul><li> less control
  12. 12. disguise point of manufacture</li></li></ul><li>Cause of globalisation (3)<br />Internet<br />Anonymity<br />Flexibility<br />Market size<br />Market reach<br />Deception<br />
  13. 13. Action & effects<br />Action<br />Ip<br />Interpol<br />BASCAP<br />Costs<br />effects<br />
  14. 14. Action<br />
  15. 15. Intellectualproperty (IP)<br />Term IP<br />Intellectualpropertylaw<br />The agreementontraderelatedaspects of intellectualpropertyrights (TRIPS)<br />
  16. 16. Interpol<br />Createdanintellectual crime actiongroup<br />July 2002<br />
  17. 17. BASCAP<br />The business alliance to stop counterfeiting and privacy<br />Launched in early 2005<br />More recent and comprehensiveglobalinitiatives<br />
  18. 18. Costsrelated to combatingcounterfeiting and privacy<br />Productionprotection<br />Packazing special<br />Litigiation<br />Investigations and research<br />…<br />
  19. 19. Effects<br />
  20. 20. Economywideeffects<br />Innovationand growth<br />Criminalactivities<br />Environment<br />Employment<br />
  21. 21. Overview<br />Counterfeiting in general<br /><ul><li>Katerina</li></ul>Action and effects<br /><ul><li>Maxim</li></ul>Reasons<br /><ul><li>Rinata</li></ul>Music industry<br /><ul><li>Benoît</li></ul>Counterfeit products<br /><ul><li>Bart</li></li></ul><li>Globalisation of deceit<br /><ul><li>Counterfeiting:the oldest crime in history
  22. 22. Number 1 crime of the 21st century</li></li></ul><li>Whatare the reasonsforcounterfeiting?<br />Doesglobalisationhave animpact on counterfeiting?<br />What have World Bank(WB) and International Monetair Fonds (IMF) to do withit?<br />Greg Palast”Democracyfor sale”<br />Ecuador-example<br />Higher life standard?<br />Anti-Counterfeiting Trade Agreement(ACTA)<br />
  23. 23. 1)Does globalisation have an impact on counterfeiting?<br />Due to certain circumstances, created by globalisation, a lot of people were pushed in a certain position<br />
  24. 24. 2)What have World Bank(WB) and International MonetairFonds (IMF) to do with it?<br />Many specific, destructive conditions for developing countries for lending the money<br />
  25. 25. ”<br />3) progressiveinvestigativejournalist<br />
  26. 26. 4)Ecuador-example<br />
  27. 27. 5)Higher life standard?<br />South-Africa : since 1980 the income per capita decreased with 23% !!!<br />
  28. 28. 6)Anti-Counterfeiting Trade Agreement(ACTA)<br />Agreement for the purpose of establishing international standards on intellectual property<br />
  29. 29. Why do peoplebuyconterfeiting products?<br />
  30. 30. Types of peoplewhomaybe more willing to buy counterfeit brands<br />have relativelylittleregardfor the law<br />have negative attitudes towards big business<br />want todemonstratetheirstatus,butdon’t have the funds<br />are curiousand want to experiment<br />liketaking risks<br />
  31. 31. Attitude andfunction of counterfeiting<br />Value-expressivefunction<br />Social-adjustive attitude<br />Togainapproval in socialsituations<br />Helps people to communicatetheircentralbeliefs ,attitudes and values<br />Self-expression<br />
  32. 32. Overview<br />Counterfeiting in general<br /><ul><li>Katerina</li></ul>Action and effects<br /><ul><li>Maxim</li></ul>Reasons<br /><ul><li>Rinata</li></ul>Music industry<br /><ul><li>Benoît</li></ul>Counterfeit products<br /><ul><li>Bart</li></li></ul><li>Music industry<br />Figures<br />Legal downloading<br />RIAA<br />SABAM<br />
  33. 33. http://www.youtube.com/watch?v=oD3VTMASdpA&feature=related<br />
  34. 34. Figures 2010<br />7.7 million <br />1.2 billion tracks<br />219 million pound or € 248 496 539<br />Still on the rise<br />
  35. 35. Legal downloading<br />iTunes Store<br />Napster<br />Zune Marketplace<br />Amazon MP3<br />Nokia Music Store<br />TuneTribe<br />Kazaa<br />eMusic<br />
  36. 36. RIAA<br />The Recording Industry Association of America<br />2003: first lawsuits<br />Purpose: respect the copyrights+ minimize the number of illegal downloads<br />
  37. 37. SABAM<br />Fines<br />Music in public<br />Amounts of money to high<br />
  38. 38. Counterfeit products<br />Fake shoes<br />Costs<br />Fake vs. Authentic<br />Tips <br />
  39. 39. Fake shoes?<br />Many different names<br />Production & export = illegal<br />Infringing upon Copyright laws<br />Cheap imitations <br />
  40. 40. How?<br />Employee steels the design<br />Sells it to a random factory<br /> Produces in mass amount<br />Don’t use high quality material<br />Never the same as the original<br />
  41. 41. Cost?<br />Who you deal with;<br />How many are purchased;<br />Customs  makes it harder to import;<br />Costs to import are high.<br />
  42. 42. Differencesbetween fakes andauthetics<br />FakeAuthentic<br />
  43. 43. Website Tips<br />Read the Policy<br />Verify the sizes<br />Check the sizes again<br />Check the price<br />Check their stock<br />See where they come from<br />Check the quantity<br />Check the pictures<br />Check the pictures again<br />
  44. 44. Overview<br />Counterfeiting in general<br /><ul><li>Katerina</li></ul>Action and effects<br /><ul><li>Maxim</li></ul>Reasons<br /><ul><li>Rinata</li></ul>Music industry<br /><ul><li>Benoît</li></ul>Counterfeit products<br /><ul><li>Bart</li></li></ul><li>Thank you for listening!Now it’s YOUR turnDEBATE <br />