YouTube training

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  • WelcomeFire alarms/exitComfort Breaks
  • House keepingShow Fire ExitsComfort Break mid way throughTeas and CoffeesNo such thing as a stupid question
  • What is your name?How confident are you at using YouTube?What would you like to get out of today?
  • What are we going to cover?The background to YoutubeThe faces of YoutubeUsing YouTubeBenefits of YouTube in a businessHow you can use it in your business
  • What is YouTube? YouTube is a video sharing website, which allows users to upload and publicise videos to anyone on the web.
  • YouTube Stats
  • Engaging – Visual media is far more appealing to users than reading standalone text. Good use of colours, branding and images attracts attentionFun – Less formal than text content and allows you to use your creative sideLimitless – You can portray almost anything through video content the use of video content.
  • What could you use YouTube for in a business?Promotions and adverts, great way to advertise your productTrainingPresentationsEvents
  • Most watched automotive advert on YouTube, with nearly 72,000,000 views
  • Is a tiny little shop in Sidmouth but has a huge number of follower's. I would think this is because they use a lot of images
  • River cottage add a lot of interation.. For example they filmed Hugh out on a fishing trip and catching a huge fish… they added the film to their pageThenThey added details about the fishing trips that they offer so peopleContentEngage then sale
  • Any Questions?
  • YouTube training

    1. 1. Jack Bukin
    2. 2. House Keeping – Fire Exits – Comfort Breaks – Tea’s and Coffee’s – Questions
    3. 3. Introductions – What is your name? – How confident are you at using YouTube? – What would you like to get out of today?
    4. 4. • Background to YouTube • Faces of YouTube • Using YouTube • Benefits of YouTube in a business • How you can use it in your business What are we going to cover?
    5. 5. What is YouTube? YouTube is a video sharing website, which allows users to upload and publicise video’s to anyone on the web.
    6. 6. YouTube Stats – 1 billion users on YouTube – A total of 1 trillion YouTube views in 2011 – 4 billion YouTube video views per day – 6 billion hours of video watched per month – 100 hours of video uploaded to YouTube every minute – $5.6 billion dollars spent by advertisers on YouTube in 2013 – Gangnam Style most viewed video with 1,954,597,828 views
    7. 7. Why YouTube? – Engaging – Fun – Limitless
    8. 8. What could you use YouTube for in a business? – Promotions – Adverts – Training – Presentations – Events
    9. 9. Who does it well? Volvo
    10. 10. Kmart Who does it well?
    11. 11. Who does it well? Cosmic
    12. 12. Making a YouTube video
    13. 13. What do you need? - A Camera - A Computer - Editing Software - Internet Access - A YouTube account
    14. 14. Capturing the Video - Camera Choice - Location - Lighting
    15. 15. Editing the Video - SoftwareChoice - Editing Features - Creating the Video - Exporting
    16. 16. Uploading the Video to YouTube -Sign in to YouTube -Upload the completed video
    17. 17. Lets make a video!
    18. 18. How could YouTube be useful for your business?
    19. 19. Any Questions?

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