Graphs and analysis for the print advert research

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Graphs and analysis for the print advert research

  1. 1. Graphs and Analysis For The Print Advert Research
  2. 2. How Old Are You?
  3. 3. How Old Are You? <ul><li>The age of the people which we asked to take our questionnaire wasn’t very varied due to the fact most in which took it were college students. Therefore, the main age category was that of 17-20 year olds. However, the age of our target audience is ‘teens’ to mid-twenties meaning that this research is still effective and valid to the planning of our products. </li></ul>
  4. 4. Are You Male Of Female?
  5. 5. Are You Male Of Female? <ul><li>We made sure that an equal number of males and females took our questionnaire this is in order to make sure our product reaches out to both genders not leaning towards any one in particular keeping our primary audience as wide as possible. </li></ul>
  6. 6. What Is Your Favourite Music Genre
  7. 7. What Is Your Favourite Music Genre <ul><li>The majority of those which took our questionnaire preferred the Indie music genre, this is makes our research all the more important and relevant due to the fact our group had planned to create an Indie music video with the additional ancillary's right from the start of the production. </li></ul>
  8. 8. How Many Music Magazines, Approximately Do You Buy A Year?
  9. 9. How Many Music Magazines, Approximately Do You Buy A Year? <ul><li>This is a relevant question due to the fact that those in which purchase a larger number of music magazines have a better idea of what they are looking for and seek in a product. However, the majority of people in which we asked don’t actually buy many if any music magazines. This isn’t ideal but the research for the planning of our print advert is still relevant due to the fact that most people have an idea of what they would like to see within music products meaning the evidence will still have a huge influence on the creation of our products. </li></ul>
  10. 10. Do you have a specific favoured magazine?
  11. 11. Do you have a specific favoured magazine? <ul><li>We thought that this would be a relevant question to ask so that if our audience came up with an obvious favourite then we could look into what that magazine does to achieve its success and popularity. This will allow us to adopt and adapt their particular styles and conventions in which they use. </li></ul>
  12. 12. What would you want to know about the album, before purchasing?
  13. 13. What would you want to know about the album, before purchasing? <ul><li>This is a relevant question because finding out what an audience would like to know about the album will give us as a group an idea of what information actually needs to be included on our print advert. This will make our piece more useful and informative for our audience. </li></ul>
  14. 14. Summary Of Graphs <ul><li>This research will greatly influence the creation of our print advert as it has allowed us to find out more about our primary and secondary audience and what they would like to see. This will make our product more relevant and sort after by the audience it is intended for. </li></ul>

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