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WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
WWF - Internet and social networks for organizations
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WWF - Internet and social networks for organizations

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  • 1. Internet and social networks for organizations Katarina Kostic Iwith.org Foundation jueves 15 de abril de 2010
  • 2. Index • Basic concepts • Broken paradigms • New concepts • Internet & NGOs • Online Resources jueves 15 de abril de 2010
  • 3. Basic concepts jueves 15 de abril de 2010
  • 4. Internet The Internet is a global system of interconnected computer networks that consists of millions of private, public, academic, business, and government networks of local to global scope that are linked by a broad array of electronic and optical networking technologies. The Internet carries a vast array of information resources and services, most notably the inter- linked hypertext documents of the World Wide Web (WWW) and the infrastructure to support electronic mail. jueves 15 de abril de 2010
  • 5. Web 1.0 Dynamic Community jueves 15 de abril de 2010
  • 6. • Arises in 2004 • Refers to participative web • “Prosumer” concept: User Consumer and Producer • Flow and exchange of information jueves 15 de abril de 2010
  • 7. Social networks • Define who are my “friends” • Descover new “friends” • “Friends” of friends are my “friends” too jueves 15 de abril de 2010
  • 8. Social networks • “How to destroy a brend” • Viral effect of communication • 6 degrees of separation jueves 15 de abril de 2010
  • 9. Social networks • Keep in touch with friends daily • Updates, photos, messages, parties, games, recomendations, movies, bookes, trips, music, concerts... • Actiones, events, news... jueves 15 de abril de 2010
  • 10. Social networks • Profesional connections • Lead generation (creation or generation of prospective consumer interest or inquiry into a business' products or services), job search, profesional communities, debates... jueves 15 de abril de 2010
  • 11. Social networks • Concrete objective • Activism jueves 15 de abril de 2010
  • 12. Broken paradigms jueves 15 de abril de 2010
  • 13. Web 1.0 • Communication cost • Publication cost • Information • No traditional publishers jueves 15 de abril de 2010
  • 14. Web 2.0 - Blogs • Everybody can be author • Confidence in the unknown • Reactivity or responsiveness to stimulation jueves 15 de abril de 2010
  • 15. Web 2.0 - Wiki • Team work • Without editor • Confidence • Moderation jueves 15 de abril de 2010
  • 16. New concepts Blog , Chat , Copy Left , Creative Commons , Crowd Sourcing, Embed , Flash, Follower, Friend, I like it , Instant Messaging , Java , Javascript, MicroBlogging , Podcast, Privacy , RSS , SHARE, SPAM , Social Bookmarking , Social Media , Social Network , Tag , Video Conference , Vote , Web 2.0 , Wiki , Wisdow of the Crowd jueves 15 de abril de 2010
  • 17. Social media • Known as Social media - contents generated by user and not by communication groups • Blogs, Micro-Blogging • Social networks, Forums • Not just communication, but PARTICIPATION jueves 15 de abril de 2010
  • 18. Blog • Acronym for weBLOG (web diary) • Developed to publish our ideas, reflections easily… • Chronological order • Easy to use • Very popular quickly jueves 15 de abril de 2010
  • 19. Blog • In evolution: • Feedbacks and commentaries • Multiple authors • Various topics • And it´s free of charge! jueves 15 de abril de 2010
  • 20. Blogs • It is a bedroom industry • The traditional newspapers are losing their stand • Great mayority of users, contributing to a project, will cause that good results emerge jueves 15 de abril de 2010
  • 21. Microblogging • Blog with just 140 characters • What am I doing or thinking or.... • Asyncronized chat jueves 15 de abril de 2010
  • 22. Social Bookmarking • Share my favorite pages • If a lot of people likes it: Popular • If they like it a lot in short time: Hot • Find out what is Hot • Descover new topics • Descover using simmilar profiles jueves 15 de abril de 2010
  • 23. Social Bookmarking Example: http://delicious.com/katalamar jueves 15 de abril de 2010
  • 24. I like it • Vote • Negative vote • Share opinion • Comment jueves 15 de abril de 2010
  • 25. Friend • Somebody I know (e-mail) • Somebody with same interests • Somebody with same contacts jueves 15 de abril de 2010
  • 26. Follower • Person interested in our work: • recives our updates • email, RSS, twitter, facebook ... jueves 15 de abril de 2010
  • 27. Crowd Sourcing Contents produced by users jueves 15 de abril de 2010
  • 28. Copy Left • No Copy Right, I want to be copied! • But I want to be clear that I am the author • It is not for comercial use • It is changable, editable.. jueves 15 de abril de 2010
  • 29. Embed • HTML code which we add to our web page to show us a content of some Internet service jueves 15 de abril de 2010
  • 30. Podcast • Audio or video file to be listen on iPod • For TV and personal computer use too jueves 15 de abril de 2010
  • 31. Chat, Instant Messaging • Instantaneous communication between 2 or more people in a text mode jueves 15 de abril de 2010
  • 32. Video Conference • Chat or IM which includes audio or video • May incorporate aditionaly Documents share, Co-Browsing... jueves 15 de abril de 2010
  • 33. Internet & NGOs jueves 15 de abril de 2010
  • 34. Communication Communicate easy, with minimum expenses and huge impact! jueves 15 de abril de 2010
  • 35. Visual connection • What can we do: • Make photo albumes • Publish videos • Make video presentations • Video messages jueves 15 de abril de 2010
  • 36. Connection • If the activists explain their impressions, problems, needs... • We connect with people! jueves 15 de abril de 2010
  • 37. Interaction • If we permit direct conntact, dialog and share of ideas... • We get to know better our donors • We receive more funds • Ask, ask for help jueves 15 de abril de 2010
  • 38. Action • Permanent information is the best way to act! • Instant information about what is happening • Achivements and errors • Ask for help jueves 15 de abril de 2010
  • 39. Promote • It´s much more probable that I´ll become a member of some NGO that I saw or that has sent me an email... or • I´ll become a part of NGO that my firend told me needs some help and are doing incredible things.. jueves 15 de abril de 2010
  • 40. Promote • Use Social Bookmarking to promote your cause • Disseminate your cause, web or blog in Social networks • Participate in debates jueves 15 de abril de 2010
  • 41. Participation • Social Media is a space in which the users want to be listened to, treated as equal, with respect and affection jueves 15 de abril de 2010
  • 42. iwith.org Barcelona iwith.org Suiza Cucurulla 9, 2n 2a 11, Rue de la Porcelaine 08002 Barcelona 1260, Nyon Spain Switzerland T: +34 93 380 49 75 T:+41 22 362 58 69 F: +34 93 304 23 53 F:+41 22 362 58 67 http://www.iwith.org/ info@iwith.org katarina@iwith.org jueves 15 de abril de 2010
  • 43. • THANK YOU! jueves 15 de abril de 2010

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