How to RSS Feed in Search Engine Optimization and their Benefits.

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RSS stands for "Really Simple Syndication" (or) “Rich Site Summary”. It is a way to easily distribute a list of headlines, update notices, and sometimes content to a wide number of people. It used to organize those headlines and notices for easy reading.
Its used to  keep track of their favorite websites.

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How to RSS Feed in Search Engine Optimization and their Benefits.

  1. 1. Presented By Uthra Zinavo Technologies
  2. 2.  RSS stands for "Really Simple Syndication" (or) “Rich Site Summary”.  It is a way to easily distribute a list of headlines, update notices, and sometimes content to a wide number of people.  . It used to organize those headlines and notices for easy reading.  Its used to keep track of their favorite websites.
  3. 3.  RSS works by having the website author maintain a list of notifications on their website in a standard way. This list of notifications is called an "RSS Feed".  People who are interested in finding out the latest headlines or changes can check this list.  (RSS feeds are also sometimes called "RSS Channels" and "RSS Readers".)
  4. 4.  RSS is beneficial to both publishers and website visitors. For publishers:  Reaching new audiences through syndication  Improved search engine optimization  Easier and less expensive vehicle for communication than email.  Additional way to communicate with customers or potential customers.
  5. 5. For website visitors: 1. Website visitors do not have to release personal information in order to subscribe to an RSS feed. 2. 100% opt-in, users control the content they wish to receive. 3. Faster method for scanning content (saves time)
  6. 6.  RSS files are essentially XML formatted plain text. The RSS file itself is relatively easy to read  Rss file is made up of a list of items presented in order from newest to oldest.  Each item usually consists of a simple title describing the item along with a more complete description and a link to a web page with the actual information being described.
  7. 7.  <?xml version="1.0" encoding="UTF-8" ?>  <rss version="2.0">  <channel>  <title>RSS Title</title>  <description>This is an example of an RSS feed</description>  <link>http://www.someexamplerssdomain.com/main.html</link>   <item>  <title>Example entry</title>  <description>Here is some text containing an interesting description.</description>  <link>http://www.wikipedia.org/</link>  </item>   </channel>  </rss>
  8. 8. There are two places for RSs Feeds:-  On the Site  In Your Browser
  9. 9.  Over the last few years you may have noticed a lot of little buttons and widgets appearing on your favorite sites and blogs. Little orange buttons, „counters‟ with how many „readers a blog has, links called RSS, XML, ATOM and many more.  They come in all shapes and sizes. Here are a few you might have seen:
  10. 10.  Many internet browsers now have the ability to find and subscribe to RSS feeds built right into them.  When you surf to a site you can usually tell if it has an RSS feed by looking in the right hand side of address bar where you type in the site‟s URL.  Here‟s Firefox:how it looks for ProBlogger when you‟re using
  11. 11.  Using Safari Browser it is a blue RSS icon: Other modern browsers will have similar icons.
  12. 12.  RSS feeds provide any user of the Web with a way of easily storing and finding their favorite websites and blogs, making bookmarking much easier and totally web- based. By using an RSS reader, everything you store is web-based and can be opened from any computer.
  13. 13.  Open a free account with any one of a number of RSS feed burners or readers, such as Google Reader, iGoogle, Pageflakes, Netvibes and more. These tools, once you've created them, will store your favorite websites and blogs and constantly update them for you. They also help you to organize yours feeds by tags, titles or categories.
  14. 14.  Begin to organize your feed reader. Google will prompt you by asking what categories you are interested in, and by suggesting websites you might like. This is helpful to anyone who wants to see what else is available, let's say, in the education category or the politics category. There are many blogs and websites, for example, that Google might suggest to you as a feed in your particular area of interest.
  15. 15.  You can also be proactive in "subscribing" to a website feed. For example, if you're an avid reader of a newspaper website, look for the orange RSS feed button now available on most websites and blogs. Simply click on that button and you will be provided with the chance to subscribe to the feed. The link will most likely take you to a choice of readers, and many -- including iGoogle and Google Reader -- are listed. Once you choose, you will receive that site's feed and all its updates.
  16. 16.  Remember to go in to your feed reader often and use it as a place to do your reading. Many people who sign up for feeds make their RSS page the first thing that opens when they sign on to the Internet. With iGoogle, you can organize your categories with the use of "tabs" provided by iGoogle on its feeds page. For example, you can create a "politics" tab, a "to do" tab, a "news" tab, and so on. iGoogle also makes suggestions for feeds from its widgets, including clocks, maps and games.
  17. 17.  RSS is a fantastic way to organize and consume the Web with increased efficiency and ease.  Notification of the arrival of new products in a store.  RSS is shaping up to be a very popular and useful means for communicating.

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