About Karthik Jeganathan is the co-founder of Purple Mango. A young Chennai based creative agency. He has worked as an online marketing coordinator for a UK based sports store prior to which he was a senior client relationship executive with PixelKraft Media Solutions (P) Ltd.
A graduate of the University of Strathclyde, a top 50 business school, Karthik is also an alumnus of the Advertising Club of Madras and Loyola College (Chennai). He is passionate about marketing communications and all things digital. Specific areas of interest include brand communities, SMM, account planning and viral marketing. Travel, teaching and writing are his other obsessions.