http://getsharesquare.com Take Your Mobile Marketing to the Streets
All Information Proprietary & Confidential  |  Copyright © 2011 ShareSquare, Inc. Close the Loop <ul><li>ShareSquare is: <...
All Information Proprietary & Confidential  |  Copyright © 2010 ShareSquare, Inc. What is a QR code? This ShareSquare QR c...
All Information Proprietary & Confidential  |  Copyright © 2010 ShareSquare, Inc. Why is consumer QR use set to explode? <...
All Information Proprietary & Confidential  |  Copyright © 2011 ShareSquare, Inc. Offline-to-Online Mobile Marketing Platf...
All Information Proprietary & Confidential  |  Copyright © 2010 ShareSquare, Inc. Immediate Mobile Video <ul><li>An app-li...
All Information Proprietary & Confidential  |  Copyright © 2010 ShareSquare, Inc. Digital Content Delivery <ul><li>Convert...
All Information Proprietary & Confidential  |  Copyright © 2010 ShareSquare, Inc. Instant Win Contests <ul><li>Turns the Q...
All Information Proprietary & Confidential  |  Copyright © 2010 ShareSquare, Inc. Deep Social Integration <ul><li>Retain t...
All Information Proprietary & Confidential  |  Copyright © 2010 ShareSquare, Inc. Convert Purchase Intent <ul><li>Make the...
All Information Proprietary & Confidential  |  Copyright © 2010 ShareSquare, Inc. Optimize On-the-fly with Real-time Analy...
All Information Proprietary & Confidential  |  Copyright © 2010 ShareSquare, Inc. Self-serve Content Management System <ul...
All Information Proprietary & Confidential  |  Copyright © 2010 ShareSquare, Inc. A (Real) World of Applications Not just ...
Example Use Case > Music & Events Popular Usage Immediate music playback Current performance and venue information Pre-pop...
Example Use Case > Entertainment Popular Usage Immediate trailer playback Deleted scene & native app downloads Image galle...
Example Use Case > Hospitality & Foodservice Popular Usage Video tours, walkthroughs and “behind-the-scenes” Image gallery...
Example Use Case > Brands, Packaging & Retail Popular Usage Demo & instructional video Lead gen email harvesting incentivi...
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Sharesquaremastersalesdeck 110419142143-phpapp02

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Overview of the ShareSquare Product. Go to http://getsharesquare.com for a free trial. Feel free to contact us if you're interested in trying our product - contact@getsharesquare.com.

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Sharesquaremastersalesdeck 110419142143-phpapp02

  1. 1. http://getsharesquare.com Take Your Mobile Marketing to the Streets
  2. 2. All Information Proprietary & Confidential | Copyright © 2011 ShareSquare, Inc. Close the Loop <ul><li>ShareSquare is: </li></ul><ul><li>a platform for connecting offline audiences with the bands & brands they love… </li></ul><ul><li>through immediate calls-to-action and rich engagement on the mobile web… </li></ul><ul><li>with real-time analytics. </li></ul>
  3. 3. All Information Proprietary & Confidential | Copyright © 2010 ShareSquare, Inc. What is a QR code? This ShareSquare QR code appeared on the packaging of 10k albums and 2.5k posters for artist Mitchel Musso’s release “Brainstorm”. <ul><li>Stands for “Quick Response” code: </li></ul><ul><li>designed for scanning with mobile phone cameras for a wide variety of applications and focal lengths </li></ul><ul><li>typically used to allow the consumer to easily access mobile internet content </li></ul><ul><li>have been ubiquitous in Japan for last 4-5 years, 95% of mobiles are QR-capable </li></ul><ul><li>growth in barcode scanning apps like ShopSavvy, Redlaser and Barcode Scanner contributing to an approaching “social tipping point” in the U.S. </li></ul><ul><li>ShareSquare utilizes QR codes as the delivery mechanism for offline-to-online contextual mobile experiences. </li></ul>
  4. 4. All Information Proprietary & Confidential | Copyright © 2010 ShareSquare, Inc. Why is consumer QR use set to explode? <ul><li>Behavior of Japanese predictive market is now crossing the pond because: </li></ul><ul><li>Mobile internet usage exploding & plurality of barcode scanning apps proliferating </li></ul><ul><li>Most importantly, smartphone penetration will eclipse feature phone at end of 2010 </li></ul>*All of these examples are from the United States, summer 2010
  5. 5. All Information Proprietary & Confidential | Copyright © 2011 ShareSquare, Inc. Offline-to-Online Mobile Marketing Platform <ul><li>Create </li></ul><ul><li>HTML5 mobile web apps in minutes, instantly optimized for every mobile device. </li></ul><ul><li>Deploy </li></ul><ul><li>Promotions, packaging & print enhanced with the corresponding QR code. </li></ul><ul><li>Track & Optimize </li></ul><ul><li>Placements, video views, downloads, social media, contests, geo & ecommerce. </li></ul>
  6. 6. All Information Proprietary & Confidential | Copyright © 2010 ShareSquare, Inc. Immediate Mobile Video <ul><li>An app-like user interface, without the app. </li></ul><ul><li>- video is optimized for playback on all mobile handsets (iPhone, Android, Blackberry, Nokia, etc) </li></ul><ul><li>also increments that video’s YouTube view count </li></ul>
  7. 7. All Information Proprietary & Confidential | Copyright © 2010 ShareSquare, Inc. Digital Content Delivery <ul><li>Convert interest into engagement. </li></ul><ul><li>one-click iPhone app downloads </li></ul><ul><li>similar capability for Android apps, ringtones and more </li></ul><ul><li>user email submission immediately sends a predefined message containing more info, special offer, etc. </li></ul>
  8. 8. All Information Proprietary & Confidential | Copyright © 2010 ShareSquare, Inc. Instant Win Contests <ul><li>Turns the QR code into a “digital scratch-off ticket”. </li></ul><ul><li>frequency of win/loss is custom defined and adjustable on the fly (1/day, 50/day, etc) </li></ul><ul><li>time period can be reset daily, weekly or monthly </li></ul><ul><li>redemption is handled via email address submission </li></ul><ul><li>- Facebook authentication guarantees one unique entry per time period and prevents gaming </li></ul>
  9. 9. All Information Proprietary & Confidential | Copyright © 2010 ShareSquare, Inc. Deep Social Integration <ul><li>Retain the new connection with social media. </li></ul><ul><li>one-click to Like, Tweet and Share </li></ul><ul><li>visibility of Facebook social graph </li></ul><ul><li>dedicated commenting module allows social layer tied to the real-world promotion (not shown here) </li></ul><ul><li>endows real-world objects with an online viral coefficient </li></ul>
  10. 10. All Information Proprietary & Confidential | Copyright © 2010 ShareSquare, Inc. Convert Purchase Intent <ul><li>Make the point of passion a point of purchase. </li></ul><ul><li>Enterprise-level persistent banner placement across all modules allows clickthru to external shopping care to purchase goods, content, etc. </li></ul><ul><li>CMS ecommerce options coming soon </li></ul>
  11. 11. All Information Proprietary & Confidential | Copyright © 2010 ShareSquare, Inc. Optimize On-the-fly with Real-time Analytics <ul><li>Quantify ROI with real-time tracking. </li></ul><ul><li>all user activity </li></ul><ul><li>device & carrier data </li></ul><ul><li>geo data for phones with GPS capability </li></ul><ul><li>distinct QR codes can also be set up to distinguish between placements & creative </li></ul>
  12. 12. All Information Proprietary & Confidential | Copyright © 2010 ShareSquare, Inc. Self-serve Content Management System <ul><li>Edit, revise and optimize on the fly. </li></ul><ul><li>switch out content, copy and creative in seconds </li></ul><ul><li>update campaign focus based on analytics data </li></ul><ul><li>quickly correct errors </li></ul><ul><li>adjust calls to action according to campaign lifecycle </li></ul>
  13. 13. All Information Proprietary & Confidential | Copyright © 2010 ShareSquare, Inc. A (Real) World of Applications Not just about music. While our greatest early adoption has been among artists & event marketers, ShareSquare is also enhancing theatrical promotions, retail marketing, product packaging, hospitality, brand advertising and more! Check out these examples for inspiration…
  14. 14. Example Use Case > Music & Events Popular Usage Immediate music playback Current performance and venue information Pre-populated Facebook & Twitter updates One-click mp3 and native app downloads Contests, prizes and other incentives to harvest email or require “Likes” on Facebook Coming soon: ticketing and ecommerce
  15. 15. Example Use Case > Entertainment Popular Usage Immediate trailer playback Deleted scene & native app downloads Image gallery slideshows Synopsis and release info Pre-populated Facebook & Twitter updates Exclusive access in exchange for Facebook “Likes” Coming soon: ticketing and ecommerce
  16. 16. Example Use Case > Hospitality & Foodservice Popular Usage Video tours, walkthroughs and “behind-the-scenes” Image gallery slideshows Lead gen email harvesting incentivized by special offers & contests Pre-populated Facebook & Twitter updates Exclusive access in exchange for Facebook “Likes” Coming soon: ticketing and ecommerce
  17. 17. Example Use Case > Brands, Packaging & Retail Popular Usage Demo & instructional video Lead gen email harvesting incentivized by pre-release or special offers Digital content & native app downloads Pre-populated Facebook & Twitter updates Exclusive access in exchange for Facebook “Likes” Coming soon: alternate retailer maps when product is out of stock

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