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Sharesquareinstantwinwalkthrough 110419150657-phpapp01

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Overview of the ShareSquare Instant Win Product. Go to http://getsharesquare.com for a free trial. Feel free to contact us if you're interested in trying our product - contact@getsharesquare.com.

Overview of the ShareSquare Instant Win Product. Go to http://getsharesquare.com for a free trial. Feel free to contact us if you're interested in trying our product - contact@getsharesquare.com.

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Transcript

  • 1. http://getsharesquare.com HOWTO: “Instant Win” Module Walkthrough
  • 2. Q: Instant Win Module, What It Do? A: Turns the QR code into a “digital scratch-off ticket”
  • 3. Step 1: Enable the Instant Win Module
    • check the box for the module labeled “Instant Win”
    • choose a date range for Instant Win to be active
    • note that unlike other modules, Instant Win will only be visible within the campaign dates you define
    • to immediately see your Instant Win module, be sure to include today’s date
  • 4. Step 2: Define the Number of Prizes
    • define the number of unique visitors that will win your prize each day, then define the maximum number of winners over the course of the campaign’s entire date range
    • currently, the frequency setting of “first X to scan will win” is only available option, randomizer coming soon
    • these numbers will update in real-time, showing you the remaining number of winners
  • 5. Step 3: Define Winner/Loser Messages
    • describe the prize with a thumbnail image and messaging that winners & losers will see
    • additionally, you can pre-populate a suggested Facebook status update for winners only, in order to encourage virality
  • 6. Step 4: Deploy Your Campaign!
    • save your ShareSquare and download the corresponding QR code
    • integrate the QR code into anywhere you’d like your audience to participate in your Instant Win contest
    • make the call-to-action prominent
    • any existing QR codes for this ShareSquare will also now feature the Instant Win module
    A mockup of ShareSquare-enhanced packaging.
  • 7. Lots of Placement Opportunities
    • The ShareSquare QR code can enhance all promotions:
    • posters, flyers, stickers
    • packaging
    • digital signage
    • magazines/publications
    • media kit collateral
    • can even appear on-stage during a presentation
    A mockup of ShareSquare-enhanced packaging.
  • 8. The Mobile User Experience
    • Fan encounters QR code, points and scans
    • they can use ANY barcode scanning application, like ShopSavvy (16M downloads), Redlaser (9M downloads) or Scanlife (5M downloads). No need to download a new app.
  • 9. The Mobile User Experience
    • Fan immediately lands on the ShareSquare mobile web app
    • using the familiar app-like navigation, they can click the module labeled “Win” to participate in your contest
    • note: the bottom banner placement can be removed in ShareSquare Enterprise
  • 10. The Mobile User Experience
    • Alternate Behavior for Winners & Losers
    • if user is logged into Facebook, navigating to the tab labeled “Win” will automatically notify the user whether or not they’ve won
    • Facebook authentication prevents gaming and repeat winners
    • email address will be prepopulated
    • clicking “Submit your email…” is how they claim the prize
    • can then one-click share to Facebook
  • 11. Step 5: Real-time Tracking and Fulfillment
    • Within CMS, a New Tab Appears: “Winners”
    • you can immediately contact the winners via email to fulfill their prize
    • each name also links to that person’s Facebook profile