Andisa ntsubane microsoft   amplify the future digital life conference january 2012
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Andisa ntsubane microsoft amplify the future digital life conference january 2012

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Transcript

  • 1. WE ARE ABOUT TO START….
  • 2. Pope Julius II
  • 3. The Sistine Chapel - St Peter’s Basilica
  • 4. Michelangelo Buonarroti 1475 - 1564
  • 5. •••
  • 6. •••
  • 7. ••••
  • 8. •••
  • 9. “A suicide hotline is where they talk to you until you don’t feellike killing yourself. Exactly the opposite of Telemarketing” Dana Snow
  • 10. TODAYS WORLD.
  • 11. Sales Mkt Digital Mkt
  • 12. AFRICA RISING
  • 13. Nigeria/Lagos 2010
  • 14. Mobile is working
  • 15. We’re absolutely passionately addicted to phones -we take them everywhere
  • 16. Everywhere……..
  • 17. Everywhere!
  • 18. NATURAL MOMENTS
  • 19. PLATFORMS EXIST – GET CREATIVE
  • 20. If Twitter and Facebook existed in the 50’s - Apartheidwould have lasted 3 weeksDavid Kau
  • 21. •••••••
  • 22. TOWARDS BRAND LOVE
  • 23. SOME MISTAKES ALONG THE WAY- VALUE PROPOSITIONS: SALT- NAMING CONVENTIONS- REVIEW LSM’S
  • 24. One-to-Many One-to-One Trialogue
  • 25. Relationship Building vs Relationship InfluencingPersonal Messaging vs Messaging in a Personal SpaceDatabase vs CommunityThe Customer becomes the MarketerThe Hunter becomes the Hunted
  • 26. RIGHT BETS
  • 27. Innovative Products
  • 28. Innovative Products
  • 29. Innovative Productss
  • 30. Our Unique View: Businesses Services Software enterprise consumer Live Live Devices