Yrals Case Studies - Utility Apps 2011


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A collection of some of the top Social Media Utility Apps, which we developed in 2011. Get in touch with us @ contact[at]yrals.com or on phone @ +91-9769996268

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Yrals Case Studies - Utility Apps 2011

  1. 1. Digital Marketing The Future is Now!
  2. 2. About YRALS• Set up to create social media campaigns for brands on an ROI Basis in 2008• YRALS was founded by Jaideep Bir along with an angel investor and has a 30 member team in Mumbai• YRALS executes SMO in two formats: – Qualitative Engagement – Quantitative Traffic• YRALS also specializes in creation of web properties for Brands that enhance interactivity and build Brand loyalty• The company has executed Social Media campaigns for over 200 clients across sectors including: Media | BFSI| Automobiles | FMCG| Mobile|Technology | Food & Beverage
  4. 4. SOCIAL APPS• Utility Apps• User-Generated-Content (UGC) based Apps• Referral Apps• Pledge Apps• Quiz Apps
  5. 5. Utility Apps
  6. 6. Amul Butter Bash (http://on.fb.me/amulbutter)A Unique Voting App, that engages users to like their favorite Amul Butter Topical, share it & Invite others to win an autographed coffee table book with their favorite Topical
  7. 7. Amul Butter BashLike To Play The Application
  8. 8. Amul Butter BashUsers Have To Follow The Instructions
  9. 9. Amul Butter BashVote For The Topical You Like
  10. 10. Amul Butter BashUsers Can Share Their Favorite Topical
  11. 11. Amul Butter BashUsers Can View The Most Liked Topical
  12. 12. Amul Butter BashGallery of All Topicals
  13. 13. The Nano Expert Quiz http://on.fb.me/nanocontestA Quiz App to let users determine if they are Experts on the Tata Nano, and rewards users who score in the Top 10
  14. 14. The Nano Expert Quiz Like To Play The Quiz
  15. 15. The Nano Expert QuizUsers can Answer or Skip Questions
  16. 16. The Nano Expert QuizScore is based on Questions Answered Correctly, Incorrectly & Time Left
  17. 17. The Nano Expert QuizAuto-Filled Registration Form to Allow Easy Registration
  18. 18. The Nano Expert Quiz Final Leaderboard Page
  19. 19. Fashion @ ModART http://on.fb.me/MODARTA Utility App, that allows Fans of Mod’art Fashion Institute to Sign Up for a Course, View Campus Photos & Testimonials
  20. 20. Fashion @ ModARTSignup for Any Course from within Facebook
  21. 21. Fashion @ ModARTView Course Details, Testimonials & Photo Gallery
  22. 22. Phele Kaun Khayega? http://on.fb.me/pehlekaunA Lightweight Contest App, that combines a simple TUG- OF-WAR game with a light quiz contest
  23. 23. Phele Kaun Khayega?Like The Page To Play Tug-Of-War
  24. 24. Phele Kaun Khayega?Allow Access Of The Profile Of The User
  25. 25. Phele Kaun Khayega? TUG-OF-WAR + QUIZ TUG OF WAR GAME QUIZ CONTEST
  26. 26. Phele Kaun Khayega?Wackiest Answer Will Win Gift Hamper From Cadbury 5 Star
  27. 27. Phele Kaun Khayega?View other entries / Vote for any entry
  28. 28. Club 18 – 30 Resort Locator http://www.facebook.com/pages/OwnRisk/180165661994926?sk=app _244299102314272A Locator App to let users navigate Club 18 – 30 resorts within the world map,and discover info, deals and pics available from place to place.Also has built in Social Sharing Features including Tweets, FB Share and anInvite Friends option.
  29. 29. Club 18 - 30 – Resort LocatorUser can type in the destination or select from a given list.
  30. 30. Club 18 - 30 – Resort LocatorAfter selecting location, click on Club 18-30 to discover info, deals and pics of that place made available on their website.
  31. 31. Club 18 - 30 – Resort LocatorSocial Sharing features including Tweet, Share and Invite Friends. Share Invite Friends
  32. 32. Dorothy Perkins http://www.facebook.com/dorothyperkins?sk=app_115466815203924An product showcase app that lets users browse through DorothyPerkins’ latest releases.
  33. 33. Dorothy Perkins – DP DailyA user can browse through DP’s latest product releases and ‘Like’ them which gets shared on their wall and hence creates viral reach.
  34. 34. Dorothy Perkins – DP DailyA user can click on any of the windows which will take him to the DP e- commerce website, allowing them to buy what they like.
  35. 35. Our Clients
  37. 37. Our ClientsFOOD & BEVERAGEFMCG
  38. 38. Our ClientsFILM & TVMOBILE
  39. 39. Our ClientsTECHNOLOGYMISC.
  40. 40. Connect With YralsCEO: Address: Name: Jaideep Bir D1, Pioneer Heritage II, Daulat Mail: Jaideep@yrals.com Nagar Off S V Road, Santa Cruz(W) Mumbai - 400 054. MaharashtraFor Sales (Social Media): Call : +91-22-2661 5764 Name: Adriel George Mail : contact@yrals.com Phone: +91 97732 98832 Mail: adriel@yrals.comFor Sales (Apps): Name: Karan Singh Phone: +91 9769996268 Mail: karan@yrals.com