The Blogging Librarian: Avoiding Institutional Inertia Case study http://bathsciencenews.blogspot.com Kara Jones Research Publications Librarian Library & Learning Centre University of Bath [email_address] Internet Librarian International 2007 Case study Resources bookmarked with this tag: ili2007-blog-masterclass
Solution to a problem:
how to communicate with the departments I liaise with as a Subject Librarian?
complaints of information overload
messages lost in inboxes
not always relevant to everyone
they hate ‘bulk emailing’ (dept-all@bath…)
‘… the effort of having to decode a PDF’ (computer science lecturer)
Subject specific web pages but no permissions for authoring content
‘ Currently we don't deploy any blogging software that staff can access.’ (University Computing Services)
Can’t install any .exe files or programs on my PC
To keep my departments up-to-date without overwhelming them
To experiment with a new format for sharing information on current topics
To encourage feedback with departments using comments
About us - http://bathsciencenews.wordpress.com/about-us/ The aim is to provide a place for us to disseminate library information to our departments, and to provide an opportunity, usually via comments, for people to feedback to us. We’d love to have your ideas, suggestions, criticisms, thoughts on any of the posts we write so please do send them in. Purpose
Updates or changes to resources
Announcements and events
New items or materials
Promotion of services or facilities
About us - http://bathsciencenews.wordpress.com/about-us/ Posting occurs intermittently as we’ve got news to share. Sometimes the posts are quite short, sweet and to the point. Sometimes we’ll share our thoughts on a particular matter and invite responses Scope
Academics, researchers, staff, postgrads and master’s students.
Initially 3 departments, then expanded to cover the Science faculty at Bath
Nothing that couldn’t be shared with the ‘outside world’!
No in-house support so hosted on Wordpress
(Wordpress does need some knowledge of html)
Migration possible if University decides to offer blog platform.
Only one link needed from library pages
Who takes over if you move on?
How to continue in the same style?
Feedback and interactivity
What gets the comments going?
More witty repertoire! Need a more conversational style to engage readers and encourage feedback
Difference of opinion in opening up comments to moderation or not? How much risk to take?
Look and feel of the blog?
Cut down on email clutter
One email per month as a ‘Brief Library Update’
Yet content available for those who choose to subscribe by RSS
Visits measurable by sitemeter and blog statistics
Can see that library information is being read
Can see stats at a glance – no waiting for IT to send!
Links to blog appearing on department webpages and feeds in VLE
Incoming links visible as a blog statistic
Seven departments – one blog
Lots of inter-disciplinary studies and tagging allows for resource discovery in other subject areas