Social media kg

849
-1

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
849
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Social media kg

  1. 1. SOCIAL MEDIAIts about the conversation
  2. 2. Internet-based applications that build on the foundations of Web2.0, whichallows the creation and exchange of user-generated content
  3. 3. COMMUNICATIONBlogsMicrobloggingLocation based networksSocial networkingEventsAggregation servicesAdvocacy and fundraising
  4. 4. COLLABORATIONWikisSocial TaggingSocial newsSocial navigationContent ManagementDocument mgmt. toolsCollaboration
  5. 5. MULTIMEDIAPhotography and Art sharingVideo sharingLivecastingMusic and audio sharingPresentation sharing
  6. 6. OTHERSReview and opinions  Product reviews  Business reviews  Community Q&AEntertainment  Media and Entertainment platforms  Virtual worlds  Game sharingBrand monitoring  Social Media Measurement
  7. 7. INTERESTING STATS Facebook and Twitter emerging as platforms Facebook has almost 600m users  30% users come from 35+ demographics  70% of the Facebook user base outside USA  750 m photos were uploaded on Facebook on the new years weekend  Facebook credits are now sold over the counter (Walmart, Tesco) Gaming is huge  Call of Duty: Black Ops – 5.6m copies ($360m) in first 24 hours  CityVille – largest game on Facebook just one month after launch
  8. 8. INTERESTING STATSTwitter  175 million registered users  100 million tweets daily.  About 30% get created from mobile devices.  Twitter.com registers 210 million uniques per month and  115 million page views per day.  There are 370,000 new signups daily.
  9. 9. INTERESTING STATS YouTube streamed more than 700 billion videos in 2010  25 hours of content of was uploaded every minute in 2010 BitTorrent -100m users, 20m daily users and 400,000 daily downloads Fiat Mio – Worlds first crowd-sourced car (17,000 contributions) LinkedIn – 90 million users  Going to be first Social Media IPO…erm..after Xing that is!
  10. 10. ISSUES AND CRITICISMBalancing personal and professional profilesManaging the amount of informationSocial media as digital Darwinism - the survival of the loudest and most opinionatedNetworks that grow too big and become a monopoly as this tends to limit innovation
  11. 11. REFERENCES http://www.scientificamerican.com/article.cfm?id=long-live-the-web http://mashable.com/2010/05/13/facebook-facts-infographic/ http://mashable.com/2011/01/12/obsessed-with-facebook-infographic/ http://www.onlineschools.org/blog/history-of-social-networking/ http://wearesocial.net/blog/2011/01/generation-media-4/ Kaplan, Andreas M.; Michael Haenlein (2010). "Users of the world, unite! The challenges and opportunities of Social Media". Business Horizons 53(1): 59–68 Keen, Andrew. The Cult of the Amateur. Random House. p. 15
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×