Masters of SlideShare

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No need to wonder how the best on SlideShare do it. The Masters of SlideShare provides storytelling, design, customization and promotion tips from 13 experts of the form. Learn what it takes to master this type of content marketing yourself.

Published in: Marketing, Technology, Business
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Masters of SlideShare

  1. Featuring JONATHON COLMAN, DOUG KESSLER, GREGORY POURY, TODD WHEATLAND, MARK O’TOOLE, MARTA KAGAN, VERONICA JARSKI AND MORE.
  2. CUSTOMIZATION DESIGN PROMOTION STORY 3 5 7 9 11 13 15 17 19 21 23 25 27
  3. JONATHON COLMAN Facebook
  4. “Design a compelling title slide with a catchy title that can be read even at a tiny size.”
  5. GREGORY POUY LaMercatique
  6. “Read presentations that get shared to understand how it works.”
  7. DOUG KESSLER Velocity Partners
  8. “Make it sexy and visual and bold and bright and fun.”
  9. MARTA KAGAN Martafy!
  10. “If you don't provide a clear and compelling reason for people to care about your message or story immediately, you've already failed.”
  11. TODD WHEATLAND Kelly OCG
  12. “Without a doubt, the #1 mistake people make on SlideShare is failing to customize content.”  
  13. STEFANOS KARAGOS XPLAIN
  14. “Social media promotion is the best way to spread a presentation virally. Follow a mix-and-match approach of promoted posts, highly targeted Facebook ads and LinkedIn ads.”
  15. BRUCE KASANOFF Now Possible
  16. “Most people try to stuff too many points into SlideShare, and that just doesn't work. If you find yourself sliding into a 2nd or 3rd point, start a new SlideShare.”
  17. ETIENNE GARBUGLI CRIM
  18. “If it doesn't get many views, shares, likes, adjust the presentation and re-publish. Iterate your way to a great presentation.”
  19. MICHAEL BRENNER SAP
  20. “Tell a story. Use pictures of babies, puppies or cats. And always make the customer the hero of your story.”
  21. JULIAN COLE Bartle Bogle Hegarty
  22. “Breakout SlideShares have two nice fonts — one for headings and one for body copy, bold colors, a standout front page, a nice theme in terms of the images they are using and great content to back it up.”
  23. VERONICA JARSKI MarketingProfs
  24. “Kurt Vonnegut said that every scene in a book needs to either propel the story forward or reveal something. The same is true for every slide in a presentation.”
  25. MARK O’TOOLE HB Agency
  26. “I see each piece of content as something that must be maximized, adapted and shared as many places as are relevant.”
  27. STEVEN VAN BELLEGHEM B-Conversational
  28. “Make sure you have  a plan to tell the world about your story with blogs and articles.”  
  29. WANT TO KNOW HOW WE MADE THIS? GET AN INSIDE LOOK WITH OUR FREE PRESENTATION. Click to download
  30. THANKS FOR VIEWING!

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