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Futuregroup
 

Futuregroup

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    Futuregroup Futuregroup Presentation Transcript

    • PRESENTED BY:
      ABHISHEK NANDAN MISHRA
      NALIN BANSAL
      PAROMITA LAHIRI
      PRITI SHAW
      THE FUTURE GROUP
    • Contents
      • CORPORATE PROFILE
      • HOW DID IT GROW
      • CORPORATE PORTFOLIO
      • CORPORATE CHAIN
      • COMPANIES
      • VISSION
      • MISSION
      • VALUES
      • PORTER’S 5 FORCE MODEL
      • SWOT
      • PEST
      • PRODUCT MIX
    • CORPORATE PROFILE
      Future Group is India’s largest retailer and one of the leading business houses.
      Its founder and Group CEO is Mr.Kishore Biyani .
      Future Group’s retail network touches the lives of more than 200 million Indians in 73 cities and 65 rural locations across the country.
      Currently operates around 1,000 stores spread over 16 million square feet of retail space.
    • HOW DID IT GROW…
      1987 Company incorporated as Manz Wear Private Limited. Launch of Pantaloons trouser, India’s first formal trouser brand.
      1992 Initial public offer (IPO) was made in the month of May.
      1994 Future Group India was established with a vision to provide diverse services in Indian and Global markets.
      1997Pantaloons – India’s family store launched in Kolkata.
      2001Big Bazaar, ‘Is se sastaauracchakahinahin’ - India’s first hypermarket chain launched in Jogeshwari,Mumbai.
      2002Food Bazaar, the supermarket chain is launched.
      2007 Future Group crosses $1 billion turnover mark.
    • CORPORATE PORTFOLIO
    • CORPORATE CHAIN CHAIN..
    • Vision
    • MISSION
    • VALUES……
      Indianness
      Leadership
      Respect & Humility
      Introspection
      Openness
      Valuing and Nurturing Relationship
      Simplicity
      Adaptability
      Flow
    • STRATEGIES…
      Big Bazaar’s New Marketing Strategy Shoppers! Stop.
      Make a smart choice! Change Your Lifestyle.
      Make a smart choice! Keep West-aside. Make a smart choice!
      • The sales target of 60.62 lakhs/week has been given to every Big Bazaar branch in Bangalore till 24th Mar 2011.
      Future Group has come with the following Three catchy Ad Campaigns for Big Bazaar :
    • PORTER’S
      5 FORCE MODEL
    • BCG MATRIX
      BRAND FACTORY
      STAPLES,HOME TOWN,FUTURE BAZAAR,CENTRAL
      BIG BAZAAR
      FOOD BAZAAR
      E-ZONE
      FUTURE GENERALI INSURANCE
      PANTALOON
    • ANSOFF’S MATRIX
      PRESENT PRODUCT/SERVICE New
      PRODUCT/ SERVICE DEVELOPMENT
      • Launched EKTAA branded rice in 5 variants in AP.
      • Future Knowledge Services Limited (FKSL)
      • Future Supply Chain Solutions Limited (FSCS)
      PRESENT
      M
      A
      R
      K
      E
      T
      NEW
      MARKET PENETRATION:
      • 8 new stores in AP.
      MARKET DEVELOPMENT:
      • Brand Factory
      • Central mall, Cosmos
      • Planning to start wholesale stores in rural markets.
    • MAJOR RESOURCES
    • Capabilities and Core Competencies
      > Effective and efficient Inventory control
      > Diverse Industries
      > Volumes / Economies
    • CORE COMPETENCY
      Best pricing throughout the year.
      A choice of more than 20,000 products
      Delivery across more than 1500 cities and
      towns in India covering around 16,000 pin
      codes
      Fast deliveries – tie ups with world leaders in
      logistics & transportation services
      A dedicated Customer Care helpline for any
      queries
      Always offering Manufacturer’s guarantee as
      opposed to Seller’s guarantee, which most of
      the other online shopping sites offers
      Talks of Quality and Cost
      Special emphasis on apparels and
      life style products
      Providing interesting discounts
    • ROCE & PROFIT MARGIN
    • Business Level Strategy
      Cost Leadership
      Big Bazaar & Food Bazaar
      Focused Differentiation
      Aadhaar : agri-service cum rural retail
      Brand factory- factory outlets for particular market segment
    • CURRENT GLOBAL STRATEGY
      Improved product margins
      Reduced inventory throughout the business
      Co-operative strategy by doing joint ventures like with Staples Inc., U.S. in 2007, Generali Group, Italy to formFuture Generali.
      Increased demand visibility across all the businesses
    • Recommendations for big bazaar
      Retail through internet and web based technologies
      Need to focus more on CRM and improve in store assistance
      Invest in supply chain infrastructure
      More brands should be included
      Exchange offers should be made clear as customers are not clear of how to use them
      Aggressive expansion plan to open in tire II cities
      Facilities like free home delivery.
    • REFERENCES
      www.bigbazaar.com
      www.ezone.com
      www.futurebazaar.com
      www.scribd.com
      www.googleimage.com
      www.slideshare.net
      www.authorstream.com
      • www.retailrise.com
      • www.pantaloonretail.in
      www.futuregroup.com
    • Thank You!
      Your company slogan in here