They’re comfortable with using new media! They are future donors!
<ul><li>You want to express the human voice of your organization </li></ul><ul><li>You want to enable easy ways for people to share knowledge and information </li></ul><ul><li>Open source thinking - willing to share ideas in progress and let others join in and help it </li></ul><ul><li>Can deal with the messiness </li></ul><ul><li>You already have the basics covered </li></ul>YES2.0
EmailMarketing Online Auctions Virtual Gift Catalog Online Merchandising Fundraising Events Direct Mail Traditional Media Membership & Online Renewal Pay Per Click Blogs Widgets Virtual Worlds YouTube Flickr MySpace Facebook Will it blend?
The Wizard Blogs Technorati RSS Tagging Social Bookmarking Flickr Video Sharing Wiki Widgets Creative Commons User Generated Content Social Networking Sites Twitter Second Life
The “Fly”(ing Monkeys) In The Ointment Skepticism Lack of Understanding, Time, Resources Board & Staff Backlash Too Much of a Good Thing
The Cards <ul><li>Strategies </li></ul><ul><li>Adoption Issues </li></ul><ul><li>Tools </li></ul>
Source: littleoslo.com - Blogpoly Let’s Play! Outcomes Personal Learning External Communication
Source: littleoslo.com - Blogpoly Let’s Play! Small Groups with a pack of cards Scenario and Context for outcome Choose Your Tools: What and why? Create a story! One person to tell story from each group
Don’t Forget! http://bethkanter.wikispaces.com It takes 21 days to make a habit – what one idea will you will implement? Write it on a business card, give it to me, and I’ll email you in 21 days!
The Social Media Game Selecting Web 2.0 Tools and Communications Strategies for Fundraising Beth Kanter Beth’s Blog Based on a game designed by David Wilcox
Trainer, coach, and consultant to nonprofits and effective technology use. Beth Kanter: Offline
Beth Kanter: Online Profiles & Presence Content in many places RSS Powered Fundraising Sharing photos, bookmarks, videos, and more Conversations network
http://socialmedia.wikispaces.com/Social+media+game David Wilcox
Ice Breaker <ul><li>3 words – related to fundraising </li></ul><ul><li>Passion </li></ul><ul><li>Tape to yourself </li></ul><ul><li>Find a kindred spirit </li></ul><ul><li>Have a conversation </li></ul>