Workshop for Nonprofits, Brisbane Australia Beth Kanter, Beth’s Blog Morning Session Take me to the Social Web
Take Aways http://www.flickr.com/photos/dslrninja / A basic understanding Resources for further exploration An idea or two...
Agenda Overview Morning Definitions, Getting Started, Game Afternoon Mixing Social Media w/Fundraising Fundraising 2.0 Game
http://take-to-the-social-web.wikispaces.com/
http://socialmedia.wikispaces.com/Social+media+game David Wilcox
http://internet-fundraising.wikispaces.com/
Photo by Preetam Rai
Two Minute Poll Experience with … http://www.flickr.com/photos/raincitystudios/
Ice Breaker
Using the Internet to instantly collaborate, share information, and have a conversation about ideas we care about.
Why Important ….
Trust Factor http://www.nielsenbuzzmetrics.com/cgm.asp
 
How people are getting info to make decisions
 
Impact on Google Results
 
 
Why Important… <ul><li>The  Trust  factor </li></ul><ul><li>Socializing online to get information to make decisions </li><...
It’s both/and  not an either or! Web 2.0/Bleeding Edge or Basic Needs and Traditional Approaches?
Low Risk Experiments http://www.flickr.com/photos/striatic
Your new role!
Jump in as an individual first!
http://www.flickr.com/photos/johnnyhuh/ Getting started with your first steps on the social web …
1: Put on Your Listening Ears
 
A homeless  person isn’t  someone  you pass on  your way  into a fancy  restaurant
 
 
 
 
http://www.flickr.com/photos/alismith44/ Listening:  Read a few good feeds ….
http://www.flickr.com/photos/smudie / RSS Reader
Social Bookmarking
Findable
Joining the conversation
<ul><li>Read someone's blog post and start a conversation: Before you leave a comment, ask yourself: </li></ul><ul><li>Wha...
 
 
Twitter Conversations  http://www.flickr.com/photos/vox /
<ul><li>The point is not to just talk about yourself. Think of Twitter as a cocktail party and the types of chat you'd eng...
What might you “tweet” about?
http://www.flickr.com/photos/brettlider/ Project 3: Your Blog
Individual Blogs Reflect about your practice Connect with peers Back up brain http://www.flickr.com/photos/kk/
Creating a blog takes less  time than making this
 
What should I blog about?
 
 
Small Group:  Getting Started Card Game What project or idea will you put into practice after the workshop? What challenge...
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Take Me To The Social Web: Australia Workshop

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  • Take Me To The Social Web: Australia Workshop

    1. Workshop for Nonprofits, Brisbane Australia Beth Kanter, Beth’s Blog Morning Session Take me to the Social Web
    2. Take Aways http://www.flickr.com/photos/dslrninja / A basic understanding Resources for further exploration An idea or two for experimentation
    3. Agenda Overview Morning Definitions, Getting Started, Game Afternoon Mixing Social Media w/Fundraising Fundraising 2.0 Game
    4. http://take-to-the-social-web.wikispaces.com/
    5. http://socialmedia.wikispaces.com/Social+media+game David Wilcox
    6. http://internet-fundraising.wikispaces.com/
    7. Photo by Preetam Rai
    8. Two Minute Poll Experience with … http://www.flickr.com/photos/raincitystudios/
    9. Ice Breaker
    10. Using the Internet to instantly collaborate, share information, and have a conversation about ideas we care about.
    11. Why Important ….
    12. Trust Factor http://www.nielsenbuzzmetrics.com/cgm.asp
    13.  
    14. How people are getting info to make decisions
    15.  
    16. Impact on Google Results
    17.  
    18.  
    19. Why Important… <ul><li>The Trust factor </li></ul><ul><li>Socializing online to get information to make decisions </li></ul><ul><li>Rapid Word of Mouth </li></ul><ul><li>Impact on Google results </li></ul><ul><li>Source for main stream media </li></ul><ul><li>Digital natives </li></ul>
    20. It’s both/and not an either or! Web 2.0/Bleeding Edge or Basic Needs and Traditional Approaches?
    21. Low Risk Experiments http://www.flickr.com/photos/striatic
    22. Your new role!
    23. Jump in as an individual first!
    24. http://www.flickr.com/photos/johnnyhuh/ Getting started with your first steps on the social web …
    25. 1: Put on Your Listening Ears
    26.  
    27. A homeless person isn’t someone you pass on your way into a fancy restaurant
    28.  
    29.  
    30.  
    31.  
    32. http://www.flickr.com/photos/alismith44/ Listening: Read a few good feeds ….
    33. http://www.flickr.com/photos/smudie / RSS Reader
    34. Social Bookmarking
    35. Findable
    36. Joining the conversation
    37. <ul><li>Read someone's blog post and start a conversation: Before you leave a comment, ask yourself: </li></ul><ul><li>What did they say well? </li></ul><ul><li>What did they miss? </li></ul><ul><li>Answer questions </li></ul><ul><li>What are other people saying </li></ul><ul><li>How does it apply to you </li></ul><ul><li>Look forward </li></ul><ul><li>Look backward </li></ul><ul><li>Ask what if? </li></ul>
    38.  
    39.  
    40. Twitter Conversations http://www.flickr.com/photos/vox /
    41. <ul><li>The point is not to just talk about yourself. Think of Twitter as a cocktail party and the types of chat you'd engage in to get to know people. </li></ul><ul><li>Tweets that make people laugh are awesome, but tweets that make people think are even better. </li></ul>
    42. What might you “tweet” about?
    43. http://www.flickr.com/photos/brettlider/ Project 3: Your Blog
    44. Individual Blogs Reflect about your practice Connect with peers Back up brain http://www.flickr.com/photos/kk/
    45. Creating a blog takes less time than making this
    46.  
    47. What should I blog about?
    48.  
    49.  
    50. Small Group: Getting Started Card Game What project or idea will you put into practice after the workshop? What challenges do you anticipate? How to avoid those challenges?

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