Workshop Agenda AGENDA OUTCOMESIntro and Icebreaker • Better navigate internal cultureWhy A Peer issuesWorkshop on Social • To connect with peersCulture?Ignite Style FRAMINGPresentations InteractiveSmall GroupDiscussions FunReflection #npsmpeer
Why are we doing a peer workshopon social culture?
NONPROFIT SOCIALMEDIA MANAGER Social integrated All staff will across connect with our departments audiences via social! Fail Fast! Fast Forward!
Board Wants To Know During work hours? Why would every staff person need to Tweet when we have an organizational account?
MEETING WITH CEO You want me to Tweet! But wait ….
MEETING WITH This is too muchDEPARTMENT HEADS work. We’re doing fine online!
SUPPORT STAFF REACT I don’t want to tweet about work This social media stuff is on my personal account! bullshit, I have work to do!
What’s A Nonprofit Social Media Manager To Do? Why is this so Am I the only hard? social media manager who faces this?
How social is your organization’s culture? What are some of your challenges? 1 2 3 4 5
Ignite Style Presentations: One Minute Responses #1: Realizing A Culture of Innovation (Brian) #2: How to stop the dysfunctional reaction to failure (Beth) #3: Navigating Personal Brand Presence in Service of Your Organization’s Mission (Rachel) #4: How To Coach Your CEO To Do Social (Laura) #5: How To Get Organizational Wide Social Participation (Danielle) #npsmpeer
Peer to Peer: Nonprofit Social Media Mana March 10, Session hashtag: #sxsw #npsmStop Being Mediocre (Realizing a Culture of Innovation)
Innovation is aboutcreating change (not just reacting to it)
Innovation is doing whatnobody else is willing to do.
SHARE PAIR• What does your executive spend time doing now that they could do better via social?• Whose work do they respect, follow or and feel inspired by?• How will social improve things they already KNOW they value? #npsmpeer