3. http://beth.typepad.com Profiles & Presence Content in many places RSS Powered Fundraising Sharing photos, bookmarks, videos, and more Conversations network
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5. Using the Internet to instantly collaborate, share information, and have a conversation about ideas and causes we care about.
69. Who are they? Where on the social web will I find my audience? How do they use the social web? What are they talking about? What do they want? It’s also called listening …
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72. Email Marketing Online Merchandising Online Forums Direct Mail Traditional Media Membership & Online Renewal Advertising Brochures Blog YouTube Flickr Facebook Twitter Blend
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74. Begin here Hrs/per week # of weeks Generate Buzz Share Content Listen Participate Community Building & Social Networking
76. 5-10 hours per week 10-15 hours per week 20+ hours per week How many hours per week does it take to do Social Media? 5-10 hours per week Listen Participate Spread Buzz Share Content Community Building and Social Networking
77. Tactics, Tools, Time Listen Participate Community Building & Social Networking Less Time More time 5hr 10hr 15hr 20hr Share Content Generate Buzz
78. You get out what you put in … You have to invest 3-6 months before you see startling results Einstein’s Theory of Social Media Relativity
79. How will you measure your success along the way?
84. Thank You! Beth’s Blog http://beth.typepad.com Have a blog post topic idea? [email_address]
Editor's Notes
http://www.flickr.com/photos/thomashawk/27171923/ I’m going to start with some brief points about how social media is different from the past, why you should pay attention, some points to consider before you start, and some tips. http://twitter.com/MikeChapman/statuses/885552755