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Networked NGO in India

by Beth Kanter on Jun 28, 2012

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7 minutesWe should set up a rowfeeder and bring those up …. To model listening
60 minutes
Interactive Slowing down and focusing on one step at time will help you adopt social mediaWe will provide on the other topics we’ve presented in the FB group and as questions come up on the calls, but everyone will be doing an experiment with FB to begin with.We will provide check-ins and support on your social media strategy and content strategyExercise: Have them review the Facebook experimentDebrief Question: What do you need to do first when you get back to Pakistan to get your Facebook experiment started?
Interactive Slowing down and focusing on one step at time will help you adopt social mediaWe will provide on the other topics we’ve presented in the FB group and as questions come up on the calls, but everyone will be doing an experiment with FB to begin with.We will provide check-ins and support on your social media strategy and content strategyExercise: Have them review the Facebook experimentDebrief Question: What do you need to do first when you get back to Pakistan to get your Facebook experiment started?
30 minutesWhat is the wiki?How we are using it to support the projectExpectationsTour of the WikiHow to set up an accountHow to edit your journal page
Exercise: (45 minutes) Explore the resources on the wikiEdit your profileUpload a file or image
Skype out to a conference callWebinar platform for slides
Primary Dial-in: 1 (888) 291-0312Participant Passcode: 7299 096 Alternate Dial-in:18002004473India Freephone 91 22 3301 9461India-Mumbai Local
Primary Dial-in: 1 (888) 291-0312Participant Passcode: 7299 096 Alternate Dial-in:18002004473India Freephone 91 22 3301 9461India-Mumbai Local
Primary Dial-in: 1 (888) 291-0312Participant Passcode: 7299 096 Alternate Dial-in:18002004473India Freephone 91 22 3301 9461India-Mumbai Local
PASSWORD: 7405939 MODERATOR CODE9529
Skype logo: http://netdna.webdesignerdepot.com/uploads/2009/03/skype.gifRecommended video on system requirements, downloading and establishing accounts: http://www.howcast.com/videos/359908-How-To-Use-SkypeThis is for people with PC’s/Windows – full details: https://support.skype.com/en-us/faq/FA11098/Getting-started-with-Skype-Windows
Introducing the Secret Facebook Group Content: We will be hosting follow up conference calls with the social media person, but we want to be able to stay in touch with everyone here. So, we’ve set up a “secret Facebook group” – only for us to communicate. Ask questions, share links. You can also invite others from your organization to participate. Walk through the group and how to use itGet everyone to join How To Use Facebook Group: (15 minute presentation/demo) How we are using Facebook group to support you during the projectExpectationsHow to post Exercise: (30 minutes) Start a thread with a gameWhat is your favorite color?Post a welcome thread introducing yourself Skype: How To Use Skype To Log Into Conference CallThe Conference Call Schedule Open Lab: Time for questions/shoulder-to-shoulder
Will hand out worksheets
Mindfulness is about becoming aware of how you direct your attention – both online and offlineBreath links mind, brain, and body – and paying attention to your breath help cultivate mindfulnessTo say that social media facilitates distraction is not to say that social media has to control your awareness – you can take control back and through repeated conscious effortsSocial media attention training requires understanding your goals and priorities and involves asking yourself at regular intervals whether your current activity at any moment moves you closer to your goal or serves your higher priority.Like meditation, mindful use of social media begins with noticing when your attention has wandered, and then gently bringing it back to focus on your highest priority – like training a puppy.Sometimes your goal might be to learn or deepen relationships – in which case – having fun or making small talk or exploring from link to link is permissible – and important. Don’t make attention training so rigid that it destroys flow.To establish new attention habits, start small, find a place in your routine for a new behavior, and repeat until paying attention has become a habit.
http://socialmediatoday.com/content/6-ways-waste-your-time-social-medhttp://www.flickr.com/photos/inel/4160678255/ia?utm_source=smt_newsletter&utm_medium=email&utm_caSocial Media Marketing is a helpful tool, but you have to be careful not to waste time on unnecessary and even harmful actions in your quest to make the most of this new tool. Here are six big time-wasters to be aware of:Subscribing to too many Blogs. I highly recommend that you subscribe to relevant blogs for your industry, but be picky, be realistic, and set an egg timer. The point is that you cannot be everywhere, you just can't. So choose your feeds wisely. Following blogs won't do you any good if you don't have time to read, understand, and respond when necessary. You may want to respond by sharing with others, you might join the conversation, you might need to adjust something you are doing based on this new information. So don't over do it, because if you read ALL the relevant blogs there will be no time to respond accordingly.Reading every Tweet, Facebook post, or Status Update. This is similar to subscribing to too many blogs. You want to follow them because they have good stuff to say, but once you begin to follow a big crowd you can't catch every little thing. So don't feel guilty if you miss some posts. I highly recommend making Favorites Lists (“Groups” in Facebook) so that you can make sure to catch everything that the most relevant people have to say. **Disclaimer: if you have time to read a ton, read as much as you realistically have time for. I think listening (reading) is one of the most important parts of social media marketing, but don't kill your productivity by reading all day long.Getting involved in too many different social media sites. Keep it to the sites that are most relevant to your immediate fan base. We use Facebook, YouTube, Twitter, LinkedIn, Blogs, & a few Forums. We post to a few main forums that speak to our industry. We comment on blog articles that are relevant and we can add some value to. We write our own blog, and we are maintaining our Twitter, Facebook, LinkedIn and YouTube profiles. There certainly are more options for us, but this is where we find our specific community interacts. Your industry may have a ton of forums but not a lot of bloggers. It is certainly industry specific. Don't be afraid to ask customers where they “hang-out”, and don't be afraid to try something, give it the appropriate time to see if it works, and then make your exit if you find it does not work for your needs.mpaign=newsletterChecking your social media too often. Block out specific times of day where you spend 30 minutes or an hour, reading and replying on your social media pages. Don't let the urge to hop over and check it every hour pull you under. Then the day is over and all you have to show for it is your social media posts and by then you are running out of good original work and content to talk about anyway.Following or Friending people who are not a part of your community. Do you automatically let anyone who asks you to be a friend, be a friend? Do you automatically follow any Twitter follower that follows you? This can be a humongous waste of time. Again, you have to be choosy. Don't let anyone who is not relevant to your business take any of your time or energy. There are many types of relevant people in this world; mentors, prospects, clients, industry experts, P.R. connections, local connections, you will have to make the final decision. The important thing here is to not let a bunch of spamming, get rich quick, time wasters get mixed into your community.Posting repeat messages or setting up automated messages. I know this sounds ridiculous that these two things actually waste your time, but let me explain. If you set up automated status updates through ping or an rss feed you are wasting your time and everyone else's. No one wants to read automatic status updates. Everyone knows they are automated, especially if they are following several industry giants and see the same thing posted, verbatim, over and over. Those messages are not personal and will send your followers straight to their Unfollow buttons.I have seen many companies on many occasions who have a slogan or an elevator pitch or a special claim to fame, use that message non-stop on their social media feeds. I have even witnessed updates like these containing the exact same typo they had in the previous version of it. I have also seen this status update posted multiple times in the same day! Talk about exasperating. Can you imagine in your twitter feed, over and over again all day “companyxyz: We're the home of the Award Winning Acme XYZ Thing-a-ma-jig!” Literally copied & pasted all day long? Not so good. #UnfollowHow do you keep from wasting valuable time while tackling your Social Media Marketing?
Exercise: Share Pair – What do you do to avoid getting content fried? How to you get rid of that feeling of being overwhelmed?
Social networking sites like Facebook make it easy for sensitive information about us to be made public unintentionally. Therefore, it is important to understand how to best protect one’s own privacy as well as others. Tactical Technology’s Security in A Box suggests asking a couple of good reflective questions about your account on any online social networking platform where you set up a presence:Who can access the information I am putting online?Who controls and owns the information I put into a social networking site?What information about me are my contacts passing on to other people?Will my contacts mind if I share information about them with other people?Do I trust everyone with whom I’m connected?
Publishing content on Facebook, Twitter, and other platforms has become a requirement for NGOs that want a presence and to participate on social channels. However, it is important to understand how to use these platforms safely.
http://coolcatteacher.blogspot.com/2011/03/facebook-friending-101-for-schools.htmlFriendsYour friends have access to everything you publish unless you override the settings. If you friend someone - they are in your inner circle or your FF's. Do you trust them?Friends of FriendsWhen a person has their settings as "friends of friends" then the friends of their friends can see their content and friends can share information.PublicThis is what is shared with everyone on Facebook. You can't hide your name, profile picture, network and gender (if you provide this info)." Be careful on your profile picture, many get tripped up just by posting an inappropriate profile photo. Everyone sees it.You CAN set your page to public, which means that all of Facebook's users and everyone on the web can see your page.
Guide to FB Settingshttp://www.facebook.com/privacy/explanation.phpRecommendationsHave everything set as “Friends Only” (meaning only friends have access to your page. Turn off Public Search Set it so only friends or friends can find you Set it so only friends can see your friend list, education, location, likesAvoid stating your location or where you will be Only accept friend requests/add friends that you regularly talk toDelete any comments you make, or status update you write within a monthLimit public conversation to a minimumLet only friends see your photo’s tagged photo’s OR Only allow “me” to see tagged photos of yourself Check your PRIVACY SETTING at least ONCE A MONTH for Facebook changes Words of Wisdom.. Keep your Facebook account securitized and professional at all times!
image: http://4.bp.blogspot.com/_dj7hueuj-U0/SzKOsC5LCyI/AAAAAAAABZ8/Um4e2Glzb60/s320/Tea+Cup.jpg
http://a.abcnews.com/images/GMA/gty_dog_cat_expo_dr_110322_wg.jpgTime not determined on agenda
TimelineSet Up (5 minutes)Drawing (15 minutes)Share Pairs: (10 minutes)Report Out: (30 minutes)Quiet Reflection: (5 minutes)Posting on Wiki: (5 minutes) Description: The facilitator ask participants to draw two pictures based on: present use of social media and goals for the future. Participants will tape their drawings to the River sheets on the wall. Present: Where is your organization in its use of social media? Future: What do you want to achieve going forward? What are you going to commit to implementing moving forward? When finished, we will do a round of share pairs so people can share their thoughts. Will review the drawings in a full group reflection. During the quiet reflection time, participants will be asked to write down 2 or 3 actions they will commit to doing when they get back. What will they put into practice based on what they learned at the training. We will ask them post those action steps on the wiki. Group photo by the River of Life. Images: http://www.helpeverybodyeveryday.com and http://www.myteenagewerewolf.comSource: http://www.kstoolkit.org/River+of+Life
Images are the greatest pride of India - India Won the Cricket World Cup in 2011and Indian Women won the Squash Championship photos: bigshow.com.in and news.kuwauttimes.in

Networked NGO in India

by Beth Kanter on Jun 28, 2012

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