Blogher: Information Overload and Finding Blog Community

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Blogher: Information Overload and Finding Blog Community - Presentation Transcript

  1. Blogging Basics Managing Information Overload How to find your blogging community Beth Kanter Beth’s Blog
  2. http://beth.typepad.com
  3. Take Aways Why a Blog Community is Important 7 Steps To Finding Your Blog Community Information Coping Skills Flickr photo by Tracy Hunter
  4. http://informationcoping.wikispaces.com
  5. Two Minute Poll Blog? Read Blogs? Comment on Blogs? http://www.flickr.com/photos/raincitystudios/
  6. Why Build A Blog Community?
  7. Generate word of mouth and traffic/visitors/subscribers to your blog Helps you establish authority in your content niche and your "personal brand“ Get ideas for blog posts Different perspective or additional information related to the topic of your post - and gasp! corrections
  8. Thomas Hawk It’s more fun!
  9. Okay, so what I need to do?
  10. The 7 Steps 3: Reading 6: Track 5: Comment 2: Find Bridge Bloggers 1: Niche 7: Interact 4: Keyword Search Feeds
  11. 1: Define Your Niche Food Chocolate Desserts Candy Dark Milk White
  12. 2: Find the bridge bloggers
  13. http://www.flickr.com/photos/smudie / 3: Read them in a RSS Reader
  14. Here’s another analogy
  15. Photo by niclindh You’re ready to get to work!
  16. These steps require a few hours of research in the beginning to identify bridge bloggers, set up reader, and make it a habit.
  17. Browse and Scan
  18. Bingo – Bridge Blogger
  19. Add to Your Reader
  20.  
  21. You read the blog in your reader ..
  22. Not here
  23. It won’t create email overload!
  24. 4: Use Blog Search Engines – Ego and Keyword
  25. Twitter Search too!
  26. Simplicity, Time Box, Thoughtful
  27. 5: Become the Queen of Commenting
  28. Read and comment on blogs Think before you write! What did they say well? What did they miss? Answer questions What are other people saying How does it apply to you Look forward Look backward Ask what if?
  29. 6: A system to track your comments
  30. It’s on your handout!
  31. 7: Write posts that encourage readers to comment.
  32.  
  33. Invite Comments
  34. How You End Your Post Really Matters
  35. Be Open Ended
  36. Respond to your readers!
  37. And don’t forget to link to other bloggers
  38. Define Your Niche Identify Bridge bloggers Use RSS Reader Monitor your "ego" and "keyword" feeds from Technorati and Twitter Become the Queen of Commenting Have a Good System for Tracking Your Comments Write posts that encourage conversation
  39. Will I have to deal with more email? How am I ever gonna find time to read lots of blogs? Photo bybiwook
  40. Just thinking about it give me information anxiety!
  41. Take the Quiz: How Information Overloaded Are You?
  42. Let’s walk the line …. 0 20
  43. How does information overload make you feel? What works or what doesn't in managing your information overload? What causes your information overload?
  44. Defining Information Overload
  45. It’s okay that you’ll never be “caught up”
  46. Don’t Read Every Word
  47. Don’t Live at the Post Office
  48. Know when to turn the damn computer off and take a walk
  49. More stuff on the wiki! Questions? RiBB It ..
  50. Thank You! Beth’s Blog http://beth.typepad.com Wiki http://informationcoping.wikispaces.com Have a blog post topic idea? [email_address]

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