10 Steps to Extension 2.0 http://www.flickr.com/photos/mayr / Beth Kanter, Beth’s Blog
Trainer, coach, and consultant to nonprofits  and effective technology use.  Beth Kanter: Offline
Beth Kanter: Online Profiles & Presence Content in many places   RSS Powered Fundraising Sharing photos, bookmarks, videos...
So, what is this Web 2.0 Stuff anyway?
Using the Internet to instantly collaborate, share information, and have a conversation about ideas we care about. 
Anthropology Professor Michael Wesch  from the University of Kansas explains it best Let’s Watch It!
What do you think are core themes of Web2.0 … type into the chat .. http://www.flickr.com/photos/kk/
Listening http://www.flickr.com/photos/sookie /
Social Interaction http://www.flickr.com/photos/vox /
Sharing Content for use and reuse
http://www.flickr.com/photos/ethanz/ Openness
Mindset change
http://www.flickr.com/photos/petroleumjelliffe/ It’s Messy!
Low Risk Experiments http://www.flickr.com/photos/striatic
http://www.flickr.com/photos/johnnyhuh/ Ready to take those first Steps? It’s Fun!  Trust Me!
Step 1:  Find People
How to find people who are passionate about your program or ideas
 
Let’s watch it for a few minutes
 
 
Personal learning  Program outreach  Connect with potential supporters  Guide students to conversations Help students disc...
Discovery http://www.flickr.com/photos/joehastings/ <ul><li>Brainstorm keywords </li></ul><ul><li>Technorati blog finder <...
Step 2: Read People’s Minds, Win Their Hearts
A homeless  person isn’t  someone  you pass on  your way  into a fancy  restaurant
 
Benefit Value Metric
What if ……    Same tool, different feature  
What could you learn from  reading this blog and  engaging in a conversation? 
Or this one? 
Discovery http://www.flickr.com/photos/joehastings/ 1.  Brainstorm key words 2.  Why useful?   3.  Search in blog posts 4....
Step 3:  Scatter bread crumbs  http://www.flickr.com/photos/notraces/
 
 
 
Discovery http://www.flickr.com/photos/joehastings/ Leave one comment a day  Comment like a King or Queen Don't forget to ...
http://www.flickr.com/photos/brettlider/ Step 4: Ready, Set, Start Blogging
Individual Blogs Reflect about your practice Connect with peers Thinking out loud, thinking allowed http://www.flickr.com/...
Let’s Visit Some Blogs by  Extension Professionals
 
http://www.flickr.com/photos/pitel/ Let’s talk about comfort …
Discovery Exercise http://www.flickr.com/photos/joehastings/ <ul><li>What you want to learn/write </li></ul><ul><li>Be fea...
Step 5:  Use RSS as an Information Coping Tool  http://www.flickr.com/photos/alismith44/
http://www.flickr.com/photos/kk/
http://www.flickr.com/photos/smudie / RSS Reader
<ul><li>How To Find Feeds </li></ul><ul><li>Technorati Blog Finder – highly rated  </li></ul><ul><li>Add feeds from blogs ...
Discovery http://www.flickr.com/photos/joehastings/ Set up bloglines account Add a few RSS feeds Make it a habit to read y...
Step 6:  Share the face of your organization
Flickr for Instruction Add notes to photos Easy to Blog Findable Groups Description CC License Download
 
 
Discovery http://www.flickr.com/photos/joehastings/ <ul><li>1.    Open account, learn basics </li></ul><ul><li>2.    Set u...
Step 7:  Use Tagging To Share Resources
Social Bookmarking
Findable
What are some ways that Nonprofits can pick the low Take advantage of the social aspects of tagging What did you  tag?
Anyone can access on the web! Easily forward links Subscribe to other people’s streams Browse by tag
Publish links to your blog!
Discovery Exercise http://www.flickr.com/photos/joehastings/ Attend the session on May 9 th !
http://www.flickr.com/photos/sylvaincarle/ Step 8: Create and Remix Content
A Story …
2 4 3 1
 
The results …
 
Source:  Creative Commons
Source:  Creative Commons
 
 
User-Generated Content in An Educational Context Create collaborative, student-authored resources Enable public feedback o...
 
Discovery Exercise http://www.flickr.com/photos/joehastings/ What are some ideas for collaborating with others to create/r...
Step 9: Wiki This or Wiki That
http://collaborate.extension.org/wiki/Main_Page
Discovery http://www.flickr.com/photos/joehastings/ Working in MediaWiki  an Article Start to Finish For May 9 th , we’ll ...
http://www.flickr.com/photos/sd/ Step 10:  Open Tools
Online Web-based Productivity Tools http://www.flickr.com/photos/fernando/ Think your office tools on the web!
Benefits Easy to share  Familiar interface 24/7 access via the Internet Versioning Save local copies Import/export
Drawbacks Comfort Zone Right tool for task? Sustainability No Internet, No Work Security
Discovery http://www.flickr.com/photos/joehastings/ Where does it make the most sense to incorporate one or more of these ...
http://www.flickr.com/photos/gracewong /  Share your path
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10 Steps to Extension 2.0

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  • 10 Steps to Extension 2.0

    1. 1. 10 Steps to Extension 2.0 http://www.flickr.com/photos/mayr / Beth Kanter, Beth’s Blog
    2. 2. Trainer, coach, and consultant to nonprofits and effective technology use. Beth Kanter: Offline
    3. 3. Beth Kanter: Online Profiles & Presence Content in many places RSS Powered Fundraising Sharing photos, bookmarks, videos, and more Conversations connections
    4. 4. So, what is this Web 2.0 Stuff anyway?
    5. 5. Using the Internet to instantly collaborate, share information, and have a conversation about ideas we care about. 
    6. 6. Anthropology Professor Michael Wesch from the University of Kansas explains it best Let’s Watch It!
    7. 7. What do you think are core themes of Web2.0 … type into the chat .. http://www.flickr.com/photos/kk/
    8. 8. Listening http://www.flickr.com/photos/sookie /
    9. 9. Social Interaction http://www.flickr.com/photos/vox /
    10. 10. Sharing Content for use and reuse
    11. 11. http://www.flickr.com/photos/ethanz/ Openness
    12. 12. Mindset change
    13. 13. http://www.flickr.com/photos/petroleumjelliffe/ It’s Messy!
    14. 14. Low Risk Experiments http://www.flickr.com/photos/striatic
    15. 15. http://www.flickr.com/photos/johnnyhuh/ Ready to take those first Steps? It’s Fun! Trust Me!
    16. 16. Step 1: Find People
    17. 17. How to find people who are passionate about your program or ideas
    18. 19. Let’s watch it for a few minutes
    19. 22. Personal learning Program outreach Connect with potential supporters Guide students to conversations Help students discover resources Find content for instructional materials Collaboration on student or other projects And …….
    20. 23. Discovery http://www.flickr.com/photos/joehastings/ <ul><li>Brainstorm keywords </li></ul><ul><li>Technorati blog finder </li></ul><ul><li>3. Explore what you find </li></ul><ul><li>4. Ask how to incorporate into your practice? </li></ul>Demonstrate the Technorati Blog Finder!
    21. 24. Step 2: Read People’s Minds, Win Their Hearts
    22. 25. A homeless person isn’t someone you pass on your way into a fancy restaurant
    23. 27. Benefit Value Metric
    24. 28. What if ……    Same tool, different feature  
    25. 29. What could you learn from reading this blog and engaging in a conversation? 
    26. 30. Or this one? 
    27. 31. Discovery http://www.flickr.com/photos/joehastings/ 1.  Brainstorm key words 2.  Why useful?  3.  Search in blog posts 4. Set up a watchlist 5. Check it regularly Let’s demonstrate the Technorati Post Blog Search And watchlist!
    28. 32. Step 3: Scatter bread crumbs http://www.flickr.com/photos/notraces/
    29. 36. Discovery http://www.flickr.com/photos/joehastings/ Leave one comment a day Comment like a King or Queen Don't forget to include your link
    30. 37. http://www.flickr.com/photos/brettlider/ Step 4: Ready, Set, Start Blogging
    31. 38. Individual Blogs Reflect about your practice Connect with peers Thinking out loud, thinking allowed http://www.flickr.com/photos/kk/
    32. 39. Let’s Visit Some Blogs by Extension Professionals
    33. 41. http://www.flickr.com/photos/pitel/ Let’s talk about comfort …
    34. 42. Discovery Exercise http://www.flickr.com/photos/joehastings/ <ul><li>What you want to learn/write </li></ul><ul><li>Be fearless or find a blog buddy </li></ul><ul><li>Set up a blog (blogger is free) </li></ul><ul><li>Write something everyday for 21 days </li></ul>Demo Create a blog and post in two minutes for free
    35. 43. Step 5: Use RSS as an Information Coping Tool http://www.flickr.com/photos/alismith44/
    36. 44. http://www.flickr.com/photos/kk/
    37. 45. http://www.flickr.com/photos/smudie / RSS Reader
    38. 46. <ul><li>How To Find Feeds </li></ul><ul><li>Technorati Blog Finder – highly rated </li></ul><ul><li>Add feeds from blogs they recommend </li></ul><ul><li>Add feeds of blogs from commentors </li></ul><ul><li>Ask your colleagues </li></ul><ul><li>Check for feeds from favorite web sites </li></ul><ul><li>Watchlists and Search Feeds </li></ul>
    39. 47. Discovery http://www.flickr.com/photos/joehastings/ Set up bloglines account Add a few RSS feeds Make it a habit to read your feeds Blog about it Demo Show bloglines
    40. 48. Step 6: Share the face of your organization
    41. 49. Flickr for Instruction Add notes to photos Easy to Blog Findable Groups Description CC License Download
    42. 52. Discovery http://www.flickr.com/photos/joehastings/ <ul><li>1.    Open account, learn basics </li></ul><ul><li>2.    Set up “Blog This” </li></ul><ul><li>3.    Browse photos </li></ul><ul><li>4.    Check license, blog </li></ul><ul><li>Participate in a group </li></ul>
    43. 53. Step 7: Use Tagging To Share Resources
    44. 54. Social Bookmarking
    45. 55. Findable
    46. 56. What are some ways that Nonprofits can pick the low Take advantage of the social aspects of tagging What did you tag?
    47. 57. Anyone can access on the web! Easily forward links Subscribe to other people’s streams Browse by tag
    48. 58. Publish links to your blog!
    49. 59. Discovery Exercise http://www.flickr.com/photos/joehastings/ Attend the session on May 9 th !
    50. 60. http://www.flickr.com/photos/sylvaincarle/ Step 8: Create and Remix Content
    51. 61. A Story …
    52. 62. 2 4 3 1
    53. 64. The results …
    54. 66. Source: Creative Commons
    55. 67. Source: Creative Commons
    56. 70. User-Generated Content in An Educational Context Create collaborative, student-authored resources Enable public feedback on student assignments Give voice to communities and encourage idea sharing
    57. 72. Discovery Exercise http://www.flickr.com/photos/joehastings/ What are some ideas for collaborating with others to create/remix content? What issues come up?
    58. 73. Step 9: Wiki This or Wiki That
    59. 74. http://collaborate.extension.org/wiki/Main_Page
    60. 75. Discovery http://www.flickr.com/photos/joehastings/ Working in MediaWiki an Article Start to Finish For May 9 th , we’ll be using this space for our tagging reflections Demo How easy it is to edit wiki
    61. 76. http://www.flickr.com/photos/sd/ Step 10: Open Tools
    62. 77. Online Web-based Productivity Tools http://www.flickr.com/photos/fernando/ Think your office tools on the web!
    63. 78. Benefits Easy to share Familiar interface 24/7 access via the Internet Versioning Save local copies Import/export
    64. 79. Drawbacks Comfort Zone Right tool for task? Sustainability No Internet, No Work Security
    65. 80. Discovery http://www.flickr.com/photos/joehastings/ Where does it make the most sense to incorporate one or more of these tools into your practice? Easy start – Email, address book and slide shows Demo Slide Share
    66. 81. http://www.flickr.com/photos/gracewong / Share your path

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