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  • 1. 10 Steps to Extension 2.0 http://www.flickr.com/photos/mayr / Beth Kanter, Beth’s Blog
  • 2. Trainer, coach, and consultant to nonprofits and effective technology use. Beth Kanter: Offline
  • 3. Beth Kanter: Online Profiles & Presence Content in many places RSS Powered Fundraising Sharing photos, bookmarks, videos, and more Conversations connections
  • 4. So, what is this Web 2.0 Stuff anyway?
  • 5. Using the Internet to instantly collaborate, share information, and have a conversation about ideas we care about. 
  • 6. Anthropology Professor Michael Wesch from the University of Kansas explains it best Let’s Watch It!
  • 7. What do you think are core themes of Web2.0 … type into the chat .. http://www.flickr.com/photos/kk/
  • 8. Listening http://www.flickr.com/photos/sookie /
  • 9. Social Interaction http://www.flickr.com/photos/vox /
  • 10. Sharing Content for use and reuse
  • 11. http://www.flickr.com/photos/ethanz/ Openness
  • 12. Mindset change
  • 13. http://www.flickr.com/photos/petroleumjelliffe/ It’s Messy!
  • 14. Low Risk Experiments http://www.flickr.com/photos/striatic
  • 15. http://www.flickr.com/photos/johnnyhuh/ Ready to take those first Steps? It’s Fun! Trust Me!
  • 16. Step 1: Find People
  • 17. How to find people who are passionate about your program or ideas
  • 18.  
  • 19. Let’s watch it for a few minutes
  • 20.  
  • 21.  
  • 22. Personal learning Program outreach Connect with potential supporters Guide students to conversations Help students discover resources Find content for instructional materials Collaboration on student or other projects And …….
  • 23. Discovery http://www.flickr.com/photos/joehastings/
    • Brainstorm keywords
    • Technorati blog finder
    • 3. Explore what you find
    • 4. Ask how to incorporate into your practice?
    Demonstrate the Technorati Blog Finder!
  • 24. Step 2: Read People’s Minds, Win Their Hearts
  • 25. A homeless person isn’t someone you pass on your way into a fancy restaurant
  • 26.  
  • 27. Benefit Value Metric
  • 28. What if ……    Same tool, different feature  
  • 29. What could you learn from reading this blog and engaging in a conversation? 
  • 30. Or this one? 
  • 31. Discovery http://www.flickr.com/photos/joehastings/ 1.  Brainstorm key words 2.  Why useful?  3.  Search in blog posts 4. Set up a watchlist 5. Check it regularly Let’s demonstrate the Technorati Post Blog Search And watchlist!
  • 32. Step 3: Scatter bread crumbs http://www.flickr.com/photos/notraces/
  • 33.  
  • 34.  
  • 35.  
  • 36. Discovery http://www.flickr.com/photos/joehastings/ Leave one comment a day Comment like a King or Queen Don't forget to include your link
  • 37. http://www.flickr.com/photos/brettlider/ Step 4: Ready, Set, Start Blogging
  • 38. Individual Blogs Reflect about your practice Connect with peers Thinking out loud, thinking allowed http://www.flickr.com/photos/kk/
  • 39. Let’s Visit Some Blogs by Extension Professionals
  • 40.  
  • 41. http://www.flickr.com/photos/pitel/ Let’s talk about comfort …
  • 42. Discovery Exercise http://www.flickr.com/photos/joehastings/
    • What you want to learn/write
    • Be fearless or find a blog buddy
    • Set up a blog (blogger is free)
    • Write something everyday for 21 days
    Demo Create a blog and post in two minutes for free
  • 43. Step 5: Use RSS as an Information Coping Tool http://www.flickr.com/photos/alismith44/
  • 44. http://www.flickr.com/photos/kk/
  • 45. http://www.flickr.com/photos/smudie / RSS Reader
  • 46.
    • How To Find Feeds
    • Technorati Blog Finder – highly rated
    • Add feeds from blogs they recommend
    • Add feeds of blogs from commentors
    • Ask your colleagues
    • Check for feeds from favorite web sites
    • Watchlists and Search Feeds
  • 47. Discovery http://www.flickr.com/photos/joehastings/ Set up bloglines account Add a few RSS feeds Make it a habit to read your feeds Blog about it Demo Show bloglines
  • 48. Step 6: Share the face of your organization
  • 49. Flickr for Instruction Add notes to photos Easy to Blog Findable Groups Description CC License Download
  • 50.  
  • 51.  
  • 52. Discovery http://www.flickr.com/photos/joehastings/
    • 1.    Open account, learn basics
    • 2.    Set up “Blog This”
    • 3.    Browse photos
    • 4.    Check license, blog
    • Participate in a group
  • 53. Step 7: Use Tagging To Share Resources
  • 54. Social Bookmarking
  • 55. Findable
  • 56. What are some ways that Nonprofits can pick the low Take advantage of the social aspects of tagging What did you tag?
  • 57. Anyone can access on the web! Easily forward links Subscribe to other people’s streams Browse by tag
  • 58. Publish links to your blog!
  • 59. Discovery Exercise http://www.flickr.com/photos/joehastings/ Attend the session on May 9 th !
  • 60. http://www.flickr.com/photos/sylvaincarle/ Step 8: Create and Remix Content
  • 61. A Story …
  • 62. 2 4 3 1
  • 63.  
  • 64. The results …
  • 65.  
  • 66. Source: Creative Commons
  • 67. Source: Creative Commons
  • 68.  
  • 69.  
  • 70. User-Generated Content in An Educational Context Create collaborative, student-authored resources Enable public feedback on student assignments Give voice to communities and encourage idea sharing
  • 71.  
  • 72. Discovery Exercise http://www.flickr.com/photos/joehastings/ What are some ideas for collaborating with others to create/remix content? What issues come up?
  • 73. Step 9: Wiki This or Wiki That
  • 74. http://collaborate.extension.org/wiki/Main_Page
  • 75. Discovery http://www.flickr.com/photos/joehastings/ Working in MediaWiki an Article Start to Finish For May 9 th , we’ll be using this space for our tagging reflections Demo How easy it is to edit wiki
  • 76. http://www.flickr.com/photos/sd/ Step 10: Open Tools
  • 77. Online Web-based Productivity Tools http://www.flickr.com/photos/fernando/ Think your office tools on the web!
  • 78. Benefits Easy to share Familiar interface 24/7 access via the Internet Versioning Save local copies Import/export
  • 79. Drawbacks Comfort Zone Right tool for task? Sustainability No Internet, No Work Security
  • 80. Discovery http://www.flickr.com/photos/joehastings/ Where does it make the most sense to incorporate one or more of these tools into your practice? Easy start – Email, address book and slide shows Demo Slide Share
  • 81. http://www.flickr.com/photos/gracewong / Share your path