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What do women want? How to make a women friendly game?
Personal experience <ul><li>More men than women play videogames
Women play casual games
Men create games for other men </li></ul>
Explanation of the situation <ul><li>Why haven't women always been playing games? </li><ul><li>No games were aimed at them
The creators were male
It was a geeky / guy thing </li></ul></ul>
History of gaming <ul><li>Gaming started in a lab
7 th  generation consoles </li><ul><li>Nintendo Wii & Ds </li></ul><li>Browser gaming </li><ul><li>Facebook </li><ul><li>F...
Hardcore vs. Casual <ul><li>Hardcore </li><ul><li>Long sessions
High qualtiy
Expensive retail </li></ul></ul><ul><li>Casual </li><ul><li>Short sessions
Simple gameplay
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What do women want presentation

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presentation on game design for women

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Transcript of "What do women want presentation"

  1. 1. What do women want? How to make a women friendly game?
  2. 2. Personal experience <ul><li>More men than women play videogames
  3. 3. Women play casual games
  4. 4. Men create games for other men </li></ul>
  5. 5. Explanation of the situation <ul><li>Why haven't women always been playing games? </li><ul><li>No games were aimed at them
  6. 6. The creators were male
  7. 7. It was a geeky / guy thing </li></ul></ul>
  8. 8. History of gaming <ul><li>Gaming started in a lab
  9. 9. 7 th generation consoles </li><ul><li>Nintendo Wii & Ds </li></ul><li>Browser gaming </li><ul><li>Facebook </li><ul><li>Framville </li></ul><li>Gaming websites </li><ul><li>spelen.nl </li></ul></ul></ul>
  10. 10. Hardcore vs. Casual <ul><li>Hardcore </li><ul><li>Long sessions
  11. 11. High qualtiy
  12. 12. Expensive retail </li></ul></ul><ul><li>Casual </li><ul><li>Short sessions
  13. 13. Simple gameplay
  14. 14. Brought audience </li></ul></ul>
  15. 15. How do women game? <ul><li>Short sessions
  16. 16. During other activities
  17. 17. More puzzle based </li></ul>
  18. 18. Women games <ul><li>Casual </li><ul><li>Farmville </li><ul><li>Keeping lifestock alive and a farm healthy </li></ul><li>Gardenscapes </li><ul><li>Finding items and create a garden </li></ul></ul><li>Less casual </li><ul><li>The sims </li><ul><li>Creating homes and simulating life </li></ul></ul></ul>
  19. 19. Hardcore girls <ul><li>Games have no gender restrictions
  20. 20. There are hardcore girls out there! </li><ul><li>More and more girls seem to break the stigma of gaming being just for guys. </li><ul><li>Girl gaming websites
  21. 21. Girl gaming clans
  22. 22. Girl gaming competitions </li></ul></ul></ul>
  23. 23. Women gaming stats Farmville gamers by gender Who is gaming?
  24. 24. How to create a game for women <ul><li>Casual </li><ul><li>Gamplay </li><ul><li>Simple interface
  25. 25. Puzzles
  26. 26. A creative aspect </li></ul></ul><li>Harcore </li><ul><li>Gameplay </li><ul><li>No extreme violence
  27. 27. Adventure / puzzles </li></ul><li>Design </li><ul><li>Female protagonist
  28. 28. No over the top blood gore or nudity </li></ul></ul></ul>
  29. 29. Why should we include women <ul><li>A broughter market </li><ul><li>More profit </li></ul><li>More women in the game industry </li><ul><li>Game design changes
  30. 30. More creativty
  31. 31. New games </li></ul></ul>
  32. 32. Conclusion
  33. 33. Q&A
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