Encouraging creativity of the
Animation Sensation masses with intuitive tutorials

Project Goals
The objective of Animation
Sensation is inspire new and
developing artists to create
unique characters. The core
elements of this process are
to be identified and explained
in detail, which will ultimately
encourage the creation of a
detailed character sheet.
Jade Character Sheet >

The Web Site
The Animation Sensation web
site will provide users with
video and graphic tutorials to
explore character design and
broaden their skill set. They
will learn to develop their own
unique approach to character
development that will set
them on a successful path.
Web site plan >

Publishing
Advertising
Market Viability Motion Picture
10,000
Users of Animation Sensation
should be aware of the viability
of the multimedia industry. 7,500
According to the Bureau of
Labor Statistics in the United
States, the number of jobs in 5,000
this sector is expected to
increase by 19.69% by 2016.
The Canadian government 2,500
does not have any labour
statistics.
0
2006 2016
Chart Displaying Market Data >

Artistic Capability Artistically Challenged
Artistically Average
Artistically Talented
I conducted a poll of my peers
at Deviantart.com to get a
sense of their artistic abilities.
19%
Most considered themselves 27%
“artistically average” and
others “artistically challenged”.
This suggests that a web site
Animation Sensation would be
greeted with open arms by
those who wish to learn more 53%
about art.
Deviantart.com Poll (129 respondents)

Development of Identity
The creative process has many steps, and the web site will address some
of the major ones in detail to encourage expansion of the user's artistic
outlook. For example, after creating the sketches and all applicable
planning, one would create a representation of the character with a clay
maquette. Tips on sculpting with earthenware clay and other materials
(like Super Sculpey) would be provided, and even an introduction to the
fundamentals of Flash. However, how far the projects are taken is up to
the artist to decide.
Overall, the goal of the site is to encourage experienced artists and
beginners alike to discover their own capabilities and develop an identity
for their work, but most importantly, to reveal the creativity of us as
individuals.

An example of a well executed character sculpture in Super Sculpey.
Character and Artwork © Adam Wan. http://zaush.deviantart.com/

A scene from the 3D animated movie, Ratatouille.
Characters and Render © Pixar. http://www.pixar.com/

A scene from the 3D animated movie, Wall-e.
Character and Render © Pixar. http://www.pixar.com/

Sources
• All images © Morgan Kamocki
Allaby unless otherwise noted.
• Movie stills from Pixar
http://pixar.com/
• Employment Statistics
http://www.bls.gov/
• Zaush Sculpture
http://zaush.deviantart.com/