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In many cases, the search engine has taken the place of an organization’s Web site as the doorway to initial interaction with important stakeholders. Public relations professionals are incorporating ...

In many cases, the search engine has taken the place of an organization’s Web site as the doorway to initial interaction with important stakeholders. Public relations professionals are incorporating search engine optimization strategies to create an interconnected footprint of relevant content, photos, video and audio, and actively managing the reputation of the brand.

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seo lee odden reputation management kami huyse reputation pr online reputation

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