7 Ways Bloggers Can Attract Brands

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Influence is a two-way street and bloggers also need to determine how to attract the right brands.

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  • http://fakers.statuspeople.com/
  • https://www.diigo.com/user/kamichat/Influence%20CoolToolsScore = Interpret markers, this is a influence proxySay = Looking at topics and behaviorSee = Watching what people actually do, and how others behave in community
  • https://www.diigo.com/user/kamichat/monitoring%20CoolTools
  • https://www.diigo.com/user/kamichat/SocNet%20CoolTools
  • The ability to look at relationships by topic is coming, there are already lists that you can buy by topic through Tracckr, and Klout and others try hard through Topics.
  • https://www.diigo.com/user/kamichat/Unstructured%20CoolTools
  • https://www.diigo.com/user/kamichat/Analytics%20CoolTools
  • https://www.diigo.com/user/kamichat/Measurement%20Analysis
  • 7 Ways Bloggers Can Attract Brands

    1. 1. 7 Ways to Attract Brands Kami Watson Huyse, APR, @kamichat @kamichat
    2. 2. Kami Huyse Founder zoeticamedia.com @kamichat @kamichat
    3. 3. Build A Community @kamichat
    4. 4. Know Your Numbers • Quantcast • Alexa • Open Site Explorer • Engagement @kamichat
    5. 5. But, Don’t Fake It @kamichat
    6. 6. Hone Your Craft @kamichat
    7. 7. Be Approachable • Contact Info on Page • PR Page • Other social networks listed @kamichat
    8. 8. Be Passionate @kamichat Doug Wheller@Doug88888
    9. 9. Know Your Value @kamichat
    10. 10. Proprietary Frameworks Influence Tools KRED And more… 1st Generation 2nd Generation 3rd Generation SCORE SAY SEE@kamichat
    11. 11. Listening Tools @kamichat
    12. 12. Engagement Measurement Tools @kamichat
    13. 13. Relationship Mining: NextGen Influence http://www.tellagence.com@kamichat
    14. 14. Unstructured Data Mining (Big Data) @kamichat
    15. 15. Analytics Tools Your Site Competitors @kamichat
    16. 16. Analysis Tools DIY: Multi-Channel Attribution Spreadsheet @kamichat
    17. 17. Tool Links • Listening: http://ow.ly/hVl3P • Engagement: http://ow.ly/hVlgJ • Influence: http://ow.ly/hVlm3 • Data Mining: http://ow.ly/hVlyp • Analytics: http://ow.ly/hVlCK • Analysis: http://ow.ly/hVlMC @kamichat
    18. 18. Questions? kami@zoeticamedia.com @kamichat 713-568-5750 @kamichat
    19. 19. Kami Huyse Zoetica, CEO zoeticamedia.com @kamichat Links for this presentation: www.slideshare.net/kamichat @kamichat

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