B2B Sales: Social Media Training

Social Media for B2B Sales Training Capabilities Brief

Overview Kaleidico provides software and services to socialize sales and marketing organizations. Service Capabilities: Social media monitoring Social media lead generation Competitive intelligence Social media strategy & training Software Capabilities: Eavesdropper (social media monitoring) Sales Manager (lead management)

Objectives Sales organizations need to be selling. Social media can be distracting and reduce sales productivity. It doesn't have to. I will give your sales teams actionable social media training--providing real steps, examples, and results. My objectives, when training sales teams on social media: Reduce experimentation phase Leverage tools and automation Minimize social media attention drain Maintain realistic sales perspective Maximize real opportunities

Training Topics Introduction (101) Social Media 101: Understanding the Ecosystem Building a Social Media Sales Platform Social Media Tools and Tactics Listening Listening for Sales Opportunities Finding Thought Leaders & Communities Discovering Sales Themes that Work Audience Generation How to Build a Tribe with Social Media Growing a Relevant Audience

Training Topics Engaging Finding and Engaging Existing Communities Becoming a Thought Leader, ASAP Vetting and Recruiting Evangelist Measuring How to Measure Social Media Proving to Yourself (and the Boss) It's Working Testing Your Advanced Techniques Advanced Blogging for Market Leadership Mastering LinkedIn for Sales Managing a Twitter Sales Pipeline Turning Social Profile into Sales Contacts

Delivery On-site Training Live Webinar On-Demand Videos

Bill Rice www.kaleidico.com Twitter: @billrice LinkedIn: BillRice Cell: 734.775.4487 More resources & inspiration: http: //delicious.com/kaleidico/socialmedia+b2b

B2B Sales: Social Media Training

by Kaleidico on Mar 18, 2010

Accessibility

Categories

Tags

Upload Details

Usage Rights

2 Embeds 8

Statistics

B2B Sales: Social Media Training — Presentation Transcript

http://www.slideshare.net	7
http://www.lmodules.com	1