The New Age of Brand Building: Creative Link Building

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Presentation for Marketing Festival 2015

Published in: Marketing

The New Age of Brand Building: Creative Link Building

  1. 1. Branding •Strong brands are linkable in nature Domain Authority •More links means higher DA Rankings •Higher DA leads to better search visibility Traffic •Search visibility attracts more organic visitors/customers
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  3. 3. Source: https://www.stonetemple.com/the-growth-of-rich-answers-in-googles-search-results/
  4. 4. Source: https://www.stonetemple.com/the-growth-of-rich-answers-in-googles-search-results/
  5. 5. Create •Create content that will get your prospects’ attention Engage •Reach out to your target influencers for them to be familiarize w/ your work Propose •Build relationships by providing more value to their audience Links •Get more high-powered links through association/collaboration (contributor blogging).

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