0
GLOBAL BUSINESS
CASE: CLEANTECH
Kaisa Hernberg 19 September 2013
WHAT IS
”CLEANTECH”?
CLEANTECH =
technology, services, solutions,
process innovations or products, that
• help reduce the environmental
load ca...
Energy and material
efficiency
Industry consumes 40 % of total
world electricity. Finland is among
the most efficient coun...
Built environment
The operation of buildings accounts
for 40 % of the world’s energy
consumption. (UNEP)
Company fact: Kon...
Bioenergy
and biofuels
In 2012 23 % of
total energy
consumption in
Finland was from
wood-based fuels.
(Finnish Forest
Indu...
Water treatment
and purification
The growing global population and
scarcity of resources create a
greater need to produce ...
CLEANTECH FINLAND
MISSION: Linking Finnish
cleantech expertise with global
demand
VISION 2015: Finland positioned
globally...
Companies
Municipalities
Investors
Other
stakeholders
Top 80 Finnish
cleantech
companies
Media
Decision
makers
We connect ...
Top 80 Finnish cleantech companies
WHATWE DO
Targeted marketing
and communication
activities
“Concept Catalyst” on the
background of great
opportunities
New,...
WHAT FINPRO DOES
Acquisition
Candidate Search
Market Monitor
Sales AcceleratorEntry Options Partner Search
International
G...
INTERNATIONAL
PROGRAMS OPERATED
BY FINPRO
FINPRO’S GLOBAL
NETWORK
GLOBAL CLEANTECH
MARKET
Global cleantech market is worth
approx. EUR 2000 billion
Prognosis for annual growth:7 %
Prognosis for Finnish GDP growth...
CLEANTECH
INVESTMENTS IN AN
ENORMOUS SCALE
Russia: energy efficiency, waste
management
China: energy efficiency, reduction...
FINLAND’S POSITION
IN THE MARKET
Finland has a harsh climate with
extreme temperature variations and
no natural fossil fuels of its own.
We have had no cho...
It wasn’t
always this
clean here
Finland is rich in natural resources, such as forests, lakes
and minerals. In the past we...
We invest heavily in
cleantech
Despite its small size as a country, Finland is
a cleantech superpower.
Finland’s share of ...
0,00
5,00
10,00
15,00
20,00
25,00
30,00
35,00
40,00
45,00
50,00
Industry turnover 2011,
billions of Eur
0.17
21.4 21.7
45
...
TOP 10 FINNISH
CLEANTECH
COMPANIES
Wärtsilä
Metso
Neste Oil
Outotec
Kemira
YIT
ABB
Kuusakoski
Outokumpu
Cargotec
CLEANTECH IS AN
EXPORT BUSINESS
18%
21%
61%
Share of cleantech companies' turnover gained
abroad
Up to 10 %
11 - 50 %
51 -...
CHINA, RUSSIA MOST
INTERESTING
22%
23%
30%
39%
43%
Brazil
Sweden
Germany
Russia
China
Most interesting cleantech markets f...
KEY BUSINESS AREAS:
ENERGY EFFICIENCY,
RENEWABLES
14%
18%
19%
24%
27%
31%
32%
48%
59%
Measuring and analytics
Air protecti...
FINLAND’S KEY
CLEANTECH
STRENGTHS
Culture of
innovation and
collaboration
Hig-level
technology
expertise
Quality and
relia...
HOWE RANK
INTERNATIONALLY
#1 EU Eco-innovation
scoreboard 2012
#2 Environmental friendliness,
Country Brand Index 2011 – 2...
KIITOS.
TACK.
THANKYOU.
www.cleantechfinland.com
www.solved.fi
Global business - case cleantech
Global business - case cleantech
Global business - case cleantech
Upcoming SlideShare
Loading in...5
×

Global business - case cleantech

280

Published on

A guest lecture for students in a Hanken international business study program at Finpro on 19 September 2013.

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
280
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
3
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Transcript of "Global business - case cleantech"

  1. 1. GLOBAL BUSINESS CASE: CLEANTECH Kaisa Hernberg 19 September 2013
  2. 2. WHAT IS ”CLEANTECH”?
  3. 3. CLEANTECH = technology, services, solutions, process innovations or products, that • help reduce the environmental load caused by human activity • save energy and natural resources • improve the living environment
  4. 4. Energy and material efficiency Industry consumes 40 % of total world electricity. Finland is among the most efficient countries in the industrial sector. Company fact: Outotec’s flash smelting solutions help to avoid 2.0 million tons of carbon dioxide emissions annually in global metal production.
  5. 5. Built environment The operation of buildings accounts for 40 % of the world’s energy consumption. (UNEP) Company fact: Kone elevators and escalators help to considerably reduce energy consumption in tall buildings.
  6. 6. Bioenergy and biofuels In 2012 23 % of total energy consumption in Finland was from wood-based fuels. (Finnish Forest Industries) Company fact: Metso delivered the world’s largest biomass gasification plant to Vaskiluodon Voima in Vaasa
  7. 7. Water treatment and purification The growing global population and scarcity of resources create a greater need to produce more with less water. Company fact: Kemira provides expertise and tailored combinations of chemicals for water- intensive industries.
  8. 8. CLEANTECH FINLAND MISSION: Linking Finnish cleantech expertise with global demand VISION 2015: Finland positioned globally as a top cleantech expert
  9. 9. Companies Municipalities Investors Other stakeholders Top 80 Finnish cleantech companies Media Decision makers We connect clients and partners with top cleantech expertise
  10. 10. Top 80 Finnish cleantech companies
  11. 11. WHATWE DO Targeted marketing and communication activities “Concept Catalyst” on the background of great opportunities New, digital ways to link company and expert network to global cleantech demand, e.g. SOLVED
  12. 12. WHAT FINPRO DOES Acquisition Candidate Search Market Monitor Sales AcceleratorEntry Options Partner Search International Growth Plan Test Drive Right Markets Sales Channel Development Direct Sales Establishing Company Supplier Evaluation Export Partner Groups Trend Pulse Improving Market Position Establishing Presence Planning Market Entry Preparing Growth Industrial Services
  13. 13. INTERNATIONAL PROGRAMS OPERATED BY FINPRO
  14. 14. FINPRO’S GLOBAL NETWORK
  15. 15. GLOBAL CLEANTECH MARKET
  16. 16. Global cleantech market is worth approx. EUR 2000 billion Prognosis for annual growth:7 % Prognosis for Finnish GDP growth in 2013: 0,0 %
  17. 17. CLEANTECH INVESTMENTS IN AN ENORMOUS SCALE Russia: energy efficiency, waste management China: energy efficiency, reduction of greenhouse gases, carbon emissions, pollution India: solar, bioenergy
  18. 18. FINLAND’S POSITION IN THE MARKET
  19. 19. Finland has a harsh climate with extreme temperature variations and no natural fossil fuels of its own. We have had no choice but to develop efficient methods and alternative energy sources. It’s cold (and hot) out here
  20. 20. It wasn’t always this clean here Finland is rich in natural resources, such as forests, lakes and minerals. In the past we have had problems, including water pollution and low air quality. With persistent long-term efforts and public-private- sector collaboration we have succeeded in protecting our nature – and building cutting-edge expertise in solving environmental problems.
  21. 21. We invest heavily in cleantech Despite its small size as a country, Finland is a cleantech superpower. Finland’s share of the global GDP is approximately 0.4 %, but our share of the global cleantech market is over 1 %. More than than 1/3 of Finnish public R&D investments are made in cleantech.
  22. 22. 0,00 5,00 10,00 15,00 20,00 25,00 30,00 35,00 40,00 45,00 50,00 Industry turnover 2011, billions of Eur 0.17 21.4 21.7 45 -10% 0% 10% 20% 30% 40% 50% 60% Industry growth (%) 2012 52 % 15 % -4.2 % 1.9 % ONE OFTHE LARGEST AND FASTEST- GROWING INDUSTRIES IN FINLAND
  23. 23. TOP 10 FINNISH CLEANTECH COMPANIES Wärtsilä Metso Neste Oil Outotec Kemira YIT ABB Kuusakoski Outokumpu Cargotec
  24. 24. CLEANTECH IS AN EXPORT BUSINESS 18% 21% 61% Share of cleantech companies' turnover gained abroad Up to 10 % 11 - 50 % 51 - 100 %
  25. 25. CHINA, RUSSIA MOST INTERESTING 22% 23% 30% 39% 43% Brazil Sweden Germany Russia China Most interesting cleantech markets for Finnish companies in the near future % of companies Bubbling under: India, USA, UK, France, EU, Baltic countries
  26. 26. KEY BUSINESS AREAS: ENERGY EFFICIENCY, RENEWABLES 14% 18% 19% 24% 27% 31% 32% 48% 59% Measuring and analytics Air protection Green building Water management and waste water processing Consulting and advisory services Clean processes, materials and products Waste management and recycling Renewable energy (production, transfer, distribution) Energy efficiency % of companies
  27. 27. FINLAND’S KEY CLEANTECH STRENGTHS Culture of innovation and collaboration Hig-level technology expertise Quality and reliability Culture of constant improvement Ability to turn extreme conditions into commercial innovations Experience in solving environmental problems
  28. 28. HOWE RANK INTERNATIONALLY #1 EU Eco-innovation scoreboard 2012 #2 Environmental friendliness, Country Brand Index 2011 – 2012 #4 Global Cleantech Index
  29. 29. KIITOS. TACK. THANKYOU. www.cleantechfinland.com www.solved.fi
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×