Information architecture
… is broken
A statement of intent
By Kai Turner

My background
• 12 years of experience working on internet services -
information architecture has been core to what I do.
March 27, 2008 prepared by Kai Turner, kai@kaigani.com 1

Current practices
• Established by Studio Archetype c. 1998
– Not much has changed in 2008
March 27, 2008 prepared by Kai Turner, kai@kaigani.com 2

This is not a pipe This is not a design
… but it is!
March 27, 2008 prepared by Kai Turner, kai@kaigani.com 3

Schematics don’t work
• Clients don’t understand them
• We, the designers, don’t fully understand them
• Design artefacts are not ‘living’