Tomer Hen - Generating Leads and Sales with Mobile Marketing - KahenaCon 2013

  • 186 views
Uploaded on

 

More in: Technology , Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
186
On Slideshare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
0
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Tomer HenFounderIsraeli Mobile Marketing CollegeGenerating leads and sales withMobile Marketing
  • 2. WHY YOU HAVE TO HAVE A MOBILESTRATEGY?
  • 3. More than HALFof local searchesare mobile
  • 4. FACEBOOK: 75% MOBILE
  • 5. 91% OF YOUR CLIENTS REPORTEDA 24/7 MOBILE ACCESS
  • 6. MOBILE ADSPRICES ARE74-97% LOWERTHAN WEB ADS
  • 7. ONLY 2% OF BUSINESSES HAVEDEVELOPED A SOLID MOBILE STRATEGY
  • 8. YOUR POTENTIALTOATTRACT CLIENTSTHROUGHMOBILE ISH U G E
  • 9. SO... HOW TO ATTRACT NEWCLIENTS THROUGH MOBILE?
  • 10. Website on a mobile device Mobile SiteClick-to-CallMobile Site
  • 11. A MOBILE SITE LOOKS GREATON ANY MOBILE DEVICE
  • 12. CLICK-TO-CALLCLICK-TO-SMSCLICK-TO-MAPS
  • 13. 45% of clients see abusiness with a mobilesite more attractive
  • 14. WINNING RULES FOR ASUCCESSFUL MOBILE SITEA mobile optimized site is not a mobile siteYou have only 2 seconds to convince your prospectDont overload with texts- Short and to the point.Always have a clear Call-to-Action: SMS list, Call,Visit,Signup...
  • 15. SMS Marketing
  • 16. SMS average opening rate: 97%(Email: 15%)0255075100SMSEmail
  • 17. Your SMS list:A.What can you offer to your client inexchange for his mobile number?B.Attracting new subscribers: on your site, Facebook, videos,articles and ads- offer a "bribe" to get them to sign upC.Winning SMS message format:RecognitionAttractionActionIncentive
  • 18. SMS -‫ב‬ ‫שלך‬ ‫הדיוור‬ ‫רשימת‬ :2 ‫מספר‬ ‫משימה‬RecognitionAttractionActionIncen.Tomer Hen is givingyou 50 NIS off toMobile Marketing IL2013. Call055-6628884, providecoupon: 4563.Validuntil 10PM.
  • 19. COME MEET ME @KAHENACON!Questions?Id love working withyou.055-6628884EN.MobileCollege.co.ilinfo@TomerHen.com