Building a Community Within A Corporation

Bonjour ! Building a Community within a Corporation Solutions Linux – March 2010 SL 2010 – Building A Community Within A Corporation 1

Introduction IT Consultant – Coach for Leaders In IT for more than 22 years Lead EDS Linux and Open Source Community (800+ members) Managed EDSource, EDS awarded projet aimed at applying Open Source Development practices within EDS Lead EDS FOSS Governance body Core member of EDS CoP leaders Forum Managed Geeks at Linagora mailto:jyreynaud@gmail.com http://jyreynaud.wordpress.com/ http://fr.linkedin.com/in/jyreynaud SL 2010 – Building A Community Within A Corporation 2 - 18/03/2010 © Freeteam - Dreamteam

It's about a Journey ... 1. Late Evening in the Office 2. Find Sponsors 3. Define Objectives 4. Create the Coreteam 5. Get into Action 6. Keep the Motivation 7. Settle in the « Corposphere » 8. You are a Man now ! 9. Walk to the Coporation 10. Avoid the sharks ! SL 2010 – Building A Community Within A Corporation 3 - 18/03/2010 © Freeteam - Dreamteam

Late Evening in the Office ... •Fall 2003 •Toulouse, SW of France •Small agency in a Big US Company (130 000+ employees) •Microsoft and Proprietary oriented (Alliances) •Communities of Practices •Small Unix Community •EDS Fellows •Late evening in the Office ... SL 2010 – Building A Community Within A Corporation 4 - 18/03/2010 © Freeteam - Dreamteam

Find the Right Sponsors … for the Community •High enough in the management chain •Influential •Not too visible •Able to « break the rules » •Ready to take some risks •Take care of their motivations not yours SL 2010 – Building A Community Within A Corporation 5 - 18/03/2010 © Freeteam - Dreamteam

Select the Leaders, Define the Objectives •The Leader must be a true Leader already •They must have good « track records » •They are the link between the Community and the Corporation •They should be « Corp » at the beginning •They will change as the Community mature •Define simple objectives •Align with the Corporate Strategy (the best you can) •Publish them everywhere •Act accordingly SL 2010 – Building A Community Within A Corporation 6 - 18/03/2010 © Freeteam - Dreamteam

Activity is Life ... •Communicate by all means your members use • Corporate website • Corporate mailing lists • Community Leaders • Call your friends •Feed the Community (not the troll) • One email per day at least • Projects – Amistad – OpenCoE – Ring … Silence is Death SL 2010 – Building A Community Within A Corporation 7 - 18/03/2010 © Freeteam - Dreamteam

Moderate, Manage, Lead, … ● Use the tools used by the community ● Listen ● Be positive ● Be focused ● Be patient ● Be courageous ● Be honest ● Be collective ● Be active, silent is death ● Break the rules ● Be provocative … Motivate SL 2010 – Building A Community Within A Corporation 8 - 18/03/2010 © Freeteam - Dreamteam

(Basic on Motivations) •16 Motivations •5 centers where motivation operates •5 motivational expressions •6 pillars of motivation •Associated behaviors – verbal & non-verbal •How-to trigger specific motivations •Typical associations of motivations •Motivational profile SL 2010 – Building A Community Within A Corporation 9 - 18/03/2010 © Freeteam - Dreamteam

We are Here to Stay •JOSS : the place to get news from the open source world •RING : the place to create and share assets •Monday Morning Thoughts : the ritual •EDSource Monthly Newsletter : our corporate newsletter SL 2010 – Building A Community Within A Corporation 10 - 18/03/2010 © Freeteam - Dreamteam

Here Comes Maturity •Drive Energy •Clarify Objectives •Explicit Roles & Processes •Find Borderline •Make Room for Leaders to Emerge •Co-Lead SL 2010 – Building A Community Within A Corporation 11 - 18/03/2010 © Freeteam - Dreamteam

Success Stories Pave the Way to Corporation •Business Impact • Java Desktop System : Save Money to EDS ($ 1M) • EDSource : Deliver Reusable Assets • Open Source Support : Small success stories •Corporate Recognition • Open Source Forum : First step to Governance • Open Source Lead Technologist : Someone officially takes care of Open Source • Open Source Governance Body : Open Source in the mainstream SL 2010 – Building A Community Within A Corporation 12 - 18/03/2010 © Freeteam - Dreamteam

Danger ! •Corporate take over •Change Communication Channels & Tools •Change Community usage •Move to … somewhere else SL 2010 – Building A Community Within A Corporation 14 - 18/03/2010 © Freeteam - Dreamteam

Dreamteam •Igor : French Debian Geek (my mentor) •Raphaël : French Debian Geek •Christophe : French Erlang Geek •Charles : US Midrange Hosting Leader •Erik : Knowledge Management Leader •Mark : US Linux 390 Hosting Leader •Franco : EMEA Midrange Hosting Leader •John : US Manager and visionary •Engelbert : German Linux Geek •François : French Geek (pingouin) •Marc : French Geek (my sting) •Serge : France SW Manager (my Boss) •Remo : Java & Open Source Capability Manager (my second Boss) •Marilyn : Community of Practice Leader (sponsor) •JR : Application Engineering Manager (sponsor) •Sue : Microsoft Alliance Partner (sponsor) •Tom : Fellow and visionary (sponsor) •Chris : Fellow (sponsor) And Many others ... SL 2010 – Building A Community Within A Corporation 15 - 18/03/2010 © Freeteam - Dreamteam

Merci ! mailto:jyreynaud@gmail.com http://jyreynaud.wordpress.com/ http://fr.linkedin.com/in/jyreynaud SL 2010 – Building A Community Within A Corporation 16

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Building a Community Within A Corporation

by Jean-Yves Reynaud on Mar 20, 2010

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