What is “Google Analytics?”
Google Analytics is a Free tool that can measure visits to
your web site, page views, and average number of pages
per visit. Google Analytics can track traffic down to
You can find out how long potential clients visit your page, and
what percent of visits are new to your site.
During a search engine optimization campaign, you will need
to use Google Analytics to track the performance of your
keywords in order to have a successful campaign.
Features Of Google AnalyticFeatures Of Google Analytic
Intuitive User Interface
Scheduled Email Exporting
Improved Advanced Visitor Segmentation
It's a visual
representation of your
funnel, showing how
many visitors go to each
step and how many
leave the funnel at that
A bounce rate is the percentage of visitors that get
onto your site but will leave without having clicked
on a single page.
If you get a percentage rate of somewhere between
60 and 75 percent, do not panic. Instead, take this as
a signal that you already need to think of ways to
positively change your site.
Maintaining a low bounce rate is not difficult to
accomplish if you know the wants and needs of your
You'll see how site visitors got to that page, and where
they went after.
10 Business Benefits Of Using
Unlike other expensive visitor tracking services, it is
free. This helps put Google Analytics at the top of the
Google Analytics helps find out where visitors tend
to leave the check out and sign up process in the site.
With this information, amendments can be made to
modify the sign up process and make it more user
Google Analytics helps you find the pages and links
in the website that visitors click on the most. With
this information, you can improve the pages and
position them and their links appropriately.
Google Analytics has a wonderful feature where you
can also find out which site your website visitor had
logged on before visiting your site.
You are offered visitor segmentation where you
know how many new and returning website users
there are to your website. You are also provided
geographical information of the visitor and the
referral source used by them.
Google Analytics offers not only search engine
marketing media, but also helps in the tracking of
other non-search engine marketing media.
On the overall, with the help of Google Analytics, it is
possible to gain more customers if the results it
provides are used wisely
Google Analytics is a very easy and convenient
service to use that is rather straightforward to use.
There is no need in wasting time waiting for results.
If you own many websites, there is no need of
logging in multiple times. With a single login, it is
possible to keep a track on multiple websites