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[I3 d]00 orientation
[I3 d]00 orientation
[I3 d]00 orientation
[I3 d]00 orientation
[I3 d]00 orientation
[I3 d]00 orientation
[I3 d]00 orientation
[I3 d]00 orientation
[I3 d]00 orientation
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[I3 d]00 orientation

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  • 1. Interactive | Service Design
    2011 2nd semester class by jylee
    interacitveService.jylee6977.com/tc
  • 2. Class Schedule
    Part1 Discover
    Part2 Define
    Part3 Develop
    Part4 Deliver
  • 3. Class Goal
    1. 다양한 쌍방향 서비스 사례과 환경들을 살펴봄에 따라 이에 대한 발전방향을 알수 있다.
    2. 서비스 디자인 방법론을 이해할 수 있다.
    3. 서비스 디자인 방법론을 활용한 사용자 관찰을 통해 새로운 서비스 아이디어를 도출할 수 있다.
    4. 도출된 아이디어를 바탕으로 새로운 서비스 디자인을 설계할 수 있다.
    5. 최종적으로 Feasible한 쌍방향 서비스 프로토타입을 완성할 수 있다.
  • 4. Today’s Goal
    Super mega fun happy class
    What is service design?
    Why am I here?
    How to group?
  • 5. Service Design Keyword
    Discover customer latent needs
    Research/observation technique
    Co-creation/Converged
    Service Visualization
    Standardization
    Integration/Unification
    Insight/Key findings
    Empathy
    Stakeholder and user experience
    Front stage/back stage
    Service Prototyping
  • 6. What you think about Service design?
    Discover customer latent needs
    Research/observation technique
    Co-creation/Converged
    Service Visualization
    Standardization
    Integration/Unification
    Insight/Key findings
    Empathy
    Stakeholder and user experience
    Front stage/back stage
    Service Prototyping
  • 7. What you think about Service design?
    From your own perspective and view/word
    Can you describe what service design is?
    And,
    Why are you here?
  • 8. For Next week
    Choose any graphics/case studies/Movies which describe your own service design
    Tell us why you like it and what you like most
    Present it in interactive way!
    HTML
    PPT
    Prezi
    Flash
  • 9. Make 3 groups
    Not with friends
    Not with lover(s)
    Not with same background
    Not with family
     Group Name/Catch phrase

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