Open innovationOpen innovation is the use of purposive inflows and outflows of knowledge to accelerate internal innovation,and expand the markets for external use of innovation, respectively. Chesbrough (2003).
Existing marketExploration Exploitation Henry Chesbrough, 2004
Existing market Newmarket Henry Chesbrough, 2004
How it’s made• Literature & conversations• Prep skype call with Jan and Dirk• Mindmap in MindManager• Collected images, started a Powerpoint• Pre-prez to colleagues(tx Frank, Marcel)• Distribution with Slideshare, LinkedIn, blog
Suggested readings• http://www.innovationexcellence.com/• http://www.openinnovation.net/• http://www.15inno.com/• DM me if you are into books and articles.