Hi, I’m Rob McNealy
           Floor Guy,
Certified Wood Flooring Inspector
Rob’s Projects:
Low Tech
Companies Can
Leverage Social
Media
…..For Fun and Profit
Low Tech Blogs
๏   Can be about almost anything
    - DIY
    - How-to’s
    - Q and A’s
Why Blog?
๏   Increase business
    - Build customer trust
    - Display knowledge
    - Build relationships

๏   Gain add...
“Ask” Type Sites
๏   Provide useful information/content
๏   Make YOU the EXPERT
๏   Users generate your content ideas
๏   ...
As an Expert, You’ll . . .
๏   Be sought out by the media to:
    - Give interviews
    - Answer questions
    - Help with...
Social Media for the low tech company
Social Media for the low tech company
Social Media for the low tech company
Social Media for the low tech company
Social Media for the low tech company
Social Media for the low tech company
Social Media for the low tech company
Social Media for the low tech company
Social Media for the low tech company
Social Media for the low tech company
Social Media for the low tech company
Social Media for the low tech company
Social Media for the low tech company
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Social Media for the low tech company

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Ignite Denver presentation on social media and low tech companies.

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Social Media for the low tech company

  1. 1. Hi, I’m Rob McNealy Floor Guy, Certified Wood Flooring Inspector
  2. 2. Rob’s Projects:
  3. 3. Low Tech Companies Can Leverage Social Media …..For Fun and Profit
  4. 4. Low Tech Blogs ๏ Can be about almost anything - DIY - How-to’s - Q and A’s
  5. 5. Why Blog? ๏ Increase business - Build customer trust - Display knowledge - Build relationships ๏ Gain additional revenue streams
  6. 6. “Ask” Type Sites ๏ Provide useful information/content ๏ Make YOU the EXPERT ๏ Users generate your content ideas ๏ Often times get better rankings than big industry players
  7. 7. As an Expert, You’ll . . . ๏ Be sought out by the media to: - Give interviews - Answer questions - Help with consumer problems

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