Hi, I’m Rob McNealy
Floor Guy,
Certified Wood Flooring Inspector

Rob’s Projects:

Low Tech
Companies Can
Leverage Social
Media
…..For Fun and Profit

Low Tech Blogs
๏ Can be about almost anything
- DIY
- How-to’s
- Q and A’s

Why Blog?
๏ Increase business
- Build customer trust
- Display knowledge
- Build relationships
๏ Gain additional revenue streams

“Ask” Type Sites
๏ Provide useful information/content
๏ Make YOU the EXPERT
๏ Users generate your content ideas
๏ Often times get better rankings than big
industry players

As an Expert, You’ll . . .
๏ Be sought out by the media to:
- Give interviews
- Answer questions
- Help with consumer problems