English: Power of the Crowd - Keynote on Crowd funding, Crowd sourcing and Crowd Movement (English)

55,542 views

Published on

The secrets of crowd funding and crowd sourcing. You're looking for an inspirational keynote on this topic?
Contact me now!

Published in: Business

English: Power of the Crowd - Keynote on Crowd funding, Crowd sourcing and Crowd Movement (English)

  1. Power of the Crowd Crowd movement Crowd funding en Crowdsourcing Powered by 0 tips ding 1 Inclu essful r succ fo rcing wdsou cro (C) J.W. Alphenaar
  2. J.W. Alphenaar • • • • Public speaker • Winner of the co-creation award 2010 Blogger and writer Trendwatcher Creator of first crowdsourced 
 movie ever in 2009
  3. The crowd turns the world upside down and is unstoppable
  4. That’s cool for many reasons
  5. Sometimes there’s no other way
  6. We want it now!
  7. It’s proven
  8. Because we can!
  9. We have direct acces to 1 billion people
  10. People want to make a difference
  11. Hard times for start ups?
  12. It all starts with an idea
  13. To make ideas happen You need • Planning • Expertise • Money • Time
  14. You may have some money
  15. You need big money
  16. The place to be?
  17. I don’t get it Who wants that? You’re not the classical type of entrepreneur No market research? I’m just an intern
  18. You’re not the only one with a business plan
  19. If you can’t show solid results and estimates
  20. Their vault won’t open for you
  21. Getting investment from a bank is like gambling
  22. Rich uncle? But our savings are all gone by wrong investments We would love to help you out! But we do believe in you. Really!
  23. Oh this will never work. boohoohoo Don’t give up!
  24. So start crowd funding!
  25. When enough people believe in your idea
  26. Some cool cases and examples
  27. I’m sorry. There are no cases in this public presentation. Ask me if you want them.
  28. When people cherish your idea
  29. They’re willing to help you!
  30. F**k the banks?!
  31. A warning for the big players? We don’t need your money!
  32. What will be the future role of the bank?
  33. Crowdsourcing
  34. To make ideas happen You need • Planning • Expertise • Money • Time
  35. You can’t do everything alone and you don’t have to!
  36. Use the crowd For • Expertise • Time
  37. 10 tips for successful crowdsourcing On february 21st 2010, I published the 10 tips for successful crowdsourcing on SlideShare. ! These tips we used by several international crowdsourcing projects. ! Here you will find the revised version
  38. 1 Define your crowd Is  the  crowd  a  specific  group  or  everybody?   Which  Social  Networks  would  work  best  for  your  crowd?   Where  can  you  find  your  crowd?   Look  for  your  crowd  in  specific  groups  on  LinkedIn,  Facebook,  etc...   How  can  you  best  reach  the  crowd?  
  39. 2 Be sound and clear Make  your  call  to  the  crowd  as  clear  as  possible.   The  crowd  must  have  no  quesFons  about  your  call.   It  should  not  be  interpreted  in  different  ways.   The  crowd  must  understand  what  your  asking.   So  take  your  Fme  in  describing  your  call.  
  40. 3 Describe the process Make  clear  to  your  crowd  how  the  total  process  will  work   Define  all  steps  in  the  proces,  i.e.:   ContribuFon   SelecFon   VoFng  
  41. 4 Deadlines!!!! Give  the  crowd  a  deadline,  so  they  will  come  to  acFon.   No  deadline,  means  no  urgency,  means  no  results.   The  crowd  would  like  to  know  how  much  Fme  they  have.  
  42. 5 Reward system What  will  you  give  back  to  the  crowd?   How  will  all  contribuFons  be  rewarded?   Will  only  the  best  contribuFons  be  rewarded?   Consider  other  moFvators  than  money  alone.   Check  my  slides  on  Crowdsourcing  and  HumanisFc  Psychology  
  43. 6 Give credits No  maNer  what  reward  system  you  use,  always  give  credits  to  the  crowd.   People  like  to  get  credits  for  their  work/ideas.   Don’t  take  the  credits  yourself.  
  44. 7 Keep involved! Join  the  conversaFon  with  the  crowd   Make  sure  your  management  is  involved  as  well   If  the  crowd  has  quesFons,  give  answers   You  have  to  be  the  Coach  for  your  crowd  
  45. 8 Feedback Always  respond  to  contribuFons   No  maNer  whether  the  contribuFon  is  useful  or  not   A  good  response  to  a  non-­‐useful  contribuFon  can  lead  to  a  useful  contribuFon  
  46. 9 Let the crowd decide Consider  a  voFng  system  where  the  crowd  can  choose  the  best   contribuFons   This  will  make  sure  that  the  chosen  contribuFon(s)  fit  beNer  to  your   target  audience  
  47. 10 One central point For  Crowdsourcing  you  can  use  all  kind  of  different  social  networks.   Make  sure  you  have  one  central  point  where  it  all  comes  together.   It’s  beNer  for  you  to  control   It’s  nicer  for  the  crowd  to  see  the  whole  picture.  
  48. Some cool cases and examples
  49. I’m sorry. There are no cases in this public presentation. Ask me if you want them.
  50. To make ideas happen You need • Planning - the crowd • Expertise - the crowd • Money - the crowd • Time - the crowd Just a good idea!
  51. The crowd turns the world upside down and is unstoppable Join the movement!
  52. I need your Prove the power of the crowd and share these slides to spread the message and give me the opportunity to get international speaker slots!
  53. Contact me now! • • • • Experienced keynote speaker (over 300 gigs done) Inspirational Renewing Surprising janwillem@powerpr.nl http://nl.linkedin.com/in/jwalphenaar/ @jwalphenaar

×