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How real people use social media to make a real impact

by Jonathan Waddingham on Oct 11, 2011

  • 2,946 views

Given at Social Media Britain, on the 12/10/11, this presentation shows the latest numbers on how social media sharing is impacting fundraising on JustGiving, and how we're trying to encourage people t...

Given at Social Media Britain, on the 12/10/11, this presentation shows the latest numbers on how social media sharing is impacting fundraising on JustGiving, and how we're trying to encourage people to share their generosity on social networks.

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justgiving specific numbers stats facebook social media fundraising

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http://beatesorum.wordpress.com 928
http://www.scoop.it 233
http://www.fundraising.co.uk 160
http://beateinenglish.wordpress.com 127
http://tweetree.com 31
http://a0.twimg.com 22
http://causegeek.com 12
http://paper.li 3
https://twitter.com 2
https://twimg0-a.akamaihd.net 2
http://www.twylah.com 1
http://www.google.co.uk 1
http://twitter.com 1

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  • HowardLake Howard Lake , Publisher of fundraising.co.uk at Fundraising UK Ltd Thanks for confirming that. A very useful set of stats which I'll be sharing. Congratulations. 7 months ago Reply
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  • jwaddingham Jonathan Waddingham , Product Manager at JustGiving Hi Howard, that month was the period from the release of these new features on the 6th September to 6th October this year. So you're right in saying that this social sharing after sponsor donations generated an extra £152k in that month. As for the LinkedIn question, sadly there was a problem with the tech behind LinkedIn's sharing button that meant we couldn't track the number of shares to LinkedIn, but they have no fixed that so we should be able to start tracking that in the next week or so. 7 months ago Reply
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  • HowardLake Howard Lake , Publisher of fundraising.co.uk at Fundraising UK Ltd Thanks for sharing this Jon. Some questions on slide 12: which month does this relate to? Does this mean that social media sharing generated an additional £152k in donations via JustGiving? And why no average for LinkedIn? Thanks. 7 months ago Reply
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How real people use social media to make a real impact — Presentation Transcript