99 Problems, But Content Ain't One (#WCPHX)

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Joe Manna (@joemanna) delivered this presentation at WordCamp Phoenix 2013, which contains several helpful tips and best practices in creating content.

Read the follow-up blog post that explains all this in greater detail: http://blog.joemanna.com/content-creation-tips-blogging/

Published in: Self Improvement

99 Problems, But Content Ain't One (#WCPHX)

  1. 99 Problems, But Content Aint One@joemanna #wcphx
  2. Copyright Getting Traffic CONTENT! Engagement Open Graph SEO Site Performance Design ROI@joemanna #wcphx
  3. @joemanna ? #wcphx
  4. @joemanna !!! #wcphx
  5. @joemanna #wcphx
  6. "I cant publish enough."  "Im out of blog ideas."  "I need to post more frequently."  "My blog just isnt performing."  "I need more traffic."@joemanna #wcphx
  7. "I cant publish enough."  "Im out of blog ideas."  "I need to post more frequently."  "My blog just isnt performing."  "I need more traffic."@joemanna #wcphx
  8. @joemanna #wcphx
  9. Tool #1: Solve Real Problems@joemanna #wcphx
  10. Tool #2: Curate Other People’s Content@joemanna #wcphx
  11. Tool #3: Share Your Own Experiences@joemanna #wcphx
  12. Tool #4: Create Content for Your Customer Lifecycle.@joemanna #wcphx
  13. Tool #5: React to Current Events@joemanna #wcphx
  14. Tool #6: Be Controversial@joemanna #wcphx
  15. Tool #7: Feature Customers & Other People@joemanna #wcphx
  16. Tool #8: Recycle & Reuse High-Performing Content@joemanna #wcphx
  17. Tool #9: Have a Perspective & Share It@joemanna #wcphx
  18. Tool #10: Engage Your Competitors@joemanna #wcphx
  19. Topsy Reddit Tool #11: Techmeme Use Content HackerNews Aggregators Feedly Alltop Pinterest Twitter Facebook Customer Service * Sales Team *@joemanna #wcphx
  20. Don’t: • Steal other people’s stuff • Hit Publish too soon • Lack substance • Lose your voice • Ignore your customers • Not take risks@joemanna #wcphx
  21. Most issues with blogging involve idea creation and execution.
  22. Dont let your blogs past haunt you.You own your blog; it doesn’t own you.
  23. Questions?
  24. Get in touchTwitter: @joemannaEmail: joemanna@gmail.comBlogs: blog.joemanna.com blog.infusionsoft.com
  25. Photo Credits• Slides 5-12, 14: iStockPhoto.com• Slides 13,15-22: http://www.flickr.com/photos/23327787@N08/3027534098 http://www.flickr.com/photos/mattpandor4/6171322531/ http://www.flickr.com/photos/billiejoesentourage/3730330633/ http://www.flickr.com/photos/22250090@N08/4922801369/ http://www.flickr.com/photos/viggum/2416630751/ http://www.flickr.com/photos/andrewmalone/2255204904 http://www.flickr.com/photos/franklinheijnen/5089819498/ http://www.flickr.com/photos/jimmyyyy1992/6670056093

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