Justmeans power point
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Justmeans power point



Justmeans power point

Justmeans power point



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Justmeans power point Justmeans power point Presentation Transcript

  • Tara Flynn Cydnee Yamamoto
  • Objective & Theory
    • Create opportunities for donors to connect directly with beneficiaries.
    • That direct, personal connection will increase the donor’s desire for information about the organization as well as provide first-hand feedback on the impact of their contribution.
  • Some ideas
    • Internet browser search tool
    • Summary table of all independent party information
    • Modern-day pen pals
    • Insight trips
    • Virtual face-to-face communication
  • Internet browser search tool
    • Create an algorithm that results in a ranked list of the best organizations based on criteria entered
    • Typing in “education, young women, Africa” results in a list of relevant organizations, with the best performers at the top of the list
    • Make the best easy to find
    • Reliability not ensured
    • Paid search results may alter ranking
    • Long-term maintainability not ensured
  • Summary table
    • Standardized, simple summary table for all organizations to incorporate into the home page of their website
    • Launching point for all external information about the organization
    • Brings together all the information available on the organization
    • Easy for organizations to create and implement
    • Easy for donors to learn more
    • May work best only if all or most organizations implement
    • Information may not be current
    • Donors still have to seek information
    More information on Doctors Without Borders Charity Navigator GuideStar GiveWell insideGOOD Foundation Center
  • Modern-day pen pals
    • Akin to communication exchanged through Feed the Children’s “Sponsor a Child” program
    • Create an internet-based platform where donors can communicate directly with beneficiaries via secure email and/or text message
    • Direct communication between donor and beneficiary
    • Maintaining the security of all users, including the possibility of direct solicitations
      • May be mitigated by a platform which is monitored
  • Insight trips
    • Coordinate “insight trips” for donors to visit beneficiaries
    • Use local agents to organize logistics and execute the tour
    • Travel in high-end RVs
      • Safe, sanitary, all-inclusive
    • Example: As an extension to a Tanzanian safari holiday
    • Relatively safe and easy for the “insight tourist”
    • Leverages local knowledge and network
    • First-hand experience of impact
    • Only available to those who can afford the travel
  • USO: Virtual face-to-face
    • U tilizing existing technology
      • Even rural areas of developing nations have access to internet and mobile phones
        • Internet kiosks
        • Pay-per-use mobile phones
    • S imply saying thank you
      • A personalized note of thanks can initiate a meaningful connection
    • O pportunity to engage directly
      • Virtual face-to-face connection will increase the donor’s desire for information
    “ USO” is Swahili for “face”
  • USO: Virtual face-to-face
    • Donors give to charitable organization based on existing personal motivations
    • Charitable organization facilitates the sending of a thank you note by an end beneficiary
      • In note, end beneficiary explains how they were helped by the organization and requests an opportunity to communicate further through available technology platforms
    • Connection made through Facebook, Skype, email, or text message
  • USO: Engaging donors GOALS / PROS CHALLENGES
    • Direct communication between donor and end beneficiary to understand the person behind either end
    • Engage donor to appreciate the impact of their donation
    • Some oversight required to mitigate risk of direct solicitations for money and to maintain privacy and safety of all parties
  • Beyond USO
    • All other ideas are complementary