Justmeans power point


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Justmeans power point

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Justmeans power point

  1. 1. THE IMPACT ENGINEWhat’s under your Non-Profit’s hood?<br />January 2011<br />A Liquidnet Impact Challenge submission by<br />Bainbridge Graduate Institute students<br />Image source: Pixel-Pusher on flickr.com<br />Ryan Ceurvorst, AmrFouda,<br />Lily Scott, Andrew Thoennes<br />
  2. 2. A Current View of the “Donation System”<br />Each arrow in this diagram represents the common flow of information or money from one entity to another. They indicate leverage points where the current system of donating can be improved to allow for a broader shift towards a system of higher impact social investment.<br />External Environment<br /><ul><li> Personal Experiences
  3. 3. News & Media Influences
  4. 4. Natural Environment</li></ul>Flow of Information<br />Non-Profit Rating & Information Systems<br />Flow of Money<br />Donors<br />Non-Profit Organizations<br />Funded<br />Projects<br />Financial Institutions<br />Ryan Ceurvorst, AmrFouda,<br />Lily Scott, Andrew Thoennes<br />
  5. 5. Donation Portfolio Analytics<br />Donors<br />Non-Profit Rating & Info Systems<br />Empowering donors by reporting charitable donations in a quantitative report format, mirroring those of financial investment portfolios.<br />Donation Portfolio Analytic reports would include:<br /><ul><li>Summary of Total Donations
  6. 6. Total Donations segmented over both time and cause
  7. 7. Return on Donation (ROD) - proprietary impact factor for each non-profit (derived from analysis of size, direness of cause, number of people impacted, stated goals, effectiveness, impact/progress made)
  8. 8. ROD can be multiplied by Total Donations to qualitatively express the total impact of a donation portfolio
  9. 9. Portfolios can be shown, shared, and compared with others </li></ul>Ryan Ceurvorst, AmrFouda,<br />Lily Scott, Andrew Thoennes<br />
  10. 10. Impactevore<br />Donors<br />Non-Profit Orgs.<br />Inspire people to donate effectively in real life by making the process of giving less complicated and more fun.<br />Impactevore will:<br /><ul><li>Allow players to track existing charities and donate to their work in fake-money
  11. 11. Utilize our proprietary algorithm to establish the players’ Impact Score
  12. 12. The Impact Score will be the basis for comparison amongst teammates and will be featured on players’ social network site of choice.
  13. 13. Leverage growing interest in online games (currently $2 billion market and growing rapidly)
  14. 14. Once donors start to learn the mechanics of making smart giving decisions (i.e., winning or improving their Impact Score) they will be encouraged to donate based on their fieldwork
  15. 15. Impactevore donates money to highly effective charities from ad revenue on the game site, i.e. there is a real money component</li></ul>Ryan Ceurvorst, AmrFouda,<br />Lily Scott, Andrew Thoennes<br />
  16. 16. The Impact Engine<br />Donors<br />Non-Profit Orgs.<br />Driving donations to greater impact!<br /><ul><li>The Impact Engine is for Non-Profits and Donors.</li></ul>Non-Profit Benefits:<br /><ul><li>Easy access to potential donors
  17. 17. Fast access to pitch new needs direct to donors
  18. 18. Example: A Non-Profit looking to expand into new territory given natural disaster, needing temporary funding and wanting to attract donors.
  19. 19. Incentivizes Non-Profits’ transparent operations by providing simple, consistent formatting of data</li></ul>Donor Benefits:<br /><ul><li>Easy and fun way to make and track donations
  20. 20. Research what’s “under the hood” of non-profits
  21. 21. Easy comparison between non-Profits based on uniform data format
  22. 22. Compare your giving impact score with friends through social network sites
  23. 23. Follow your donation’s impact</li></ul>Ryan Ceurvorst, AmrFouda,<br />Lily Scott, Andrew Thoennes<br />
  24. 24. The Impact Engine<br />Donors<br />Non-Profit Orgs.<br />Ryan Ceurvorst, AmrFouda,<br />Lily Scott, Andrew Thoennes<br />
  25. 25. The Impact Engine<br />Donors<br />Non-Profit Orgs.<br />Features of The Impact Engine’s Giving Platform:<br />Log-In:<br /><ul><li>The user logs on through online social networking site and is transferred to The Impact Engine. Vroom vroom!</li></ul>User Interface: <br /><ul><li>Donor can view and manage previous donations - segmented by cause, geographic location, date.  
  26. 26. The user can also view new Non-Profit pitches
  27. 27. The user can research new Non-Profits utilizing a uniform format (apples to apples)</li></ul>Non-Profit Pairing Engine:<br /><ul><li>What’s under your charities hood?
  28. 28. Donors can identify reputable Non-Profits based on a variety of criteria (cause, scope, size, geography) and an organization’s rating.  The more information non-profits provide, the stronger the score they will get.</li></ul>Ryan Ceurvorst, AmrFouda,<br />Lily Scott, Andrew Thoennes<br />
  29. 29. The Impact Engine<br />Donors<br />Non-Profit Orgs.<br />Score Module & The Giving Score:<br /><ul><li>Donors are assigned a Personalized Giving Score that is a quantitative representation of impact based on a calculation of:
  30. 30. Return on donation
  31. 31. Follow through on donation commitments
  32. 32. Ratings of chosen non-profits
  33. 33. Donor giving history
  34. 34. Note: This score is not based on dollar amount given
  35. 35. The Giving Score is unique to this platform and can be kept private, or shared via online social networks.  </li></ul>Ryan Ceurvorst, AmrFouda,<br />Lily Scott, Andrew Thoennes<br />
  36. 36. A High Impact “Social Investing System”<br />The Impact Engine provides an engaging giving network that integrates multiple streams of information about social investment needs, Non-Profits, rating systems and current external factors to encourage donors to make social investments that will have the highest impact.<br />External Environment<br /><ul><li> Personal Experiences
  37. 37. News & Media Influences
  38. 38. Natural Environment</li></ul>Flow of Information<br />Non-Profit Rating & Information Systems<br />Flow of Money<br />Donors<br />Non-Profit Organizations<br />Funded<br />Projects<br />The Impact Engine<br />Ryan Ceurvorst, AmrFouda,<br />Lily Scott, Andrew Thoennes<br />
  39. 39. Conclusion<br />Flow of Money<br />Flow of Information<br /><ul><li>By utilizing a systems approach we can see that the donor/charity system is a network of regularly interacting or interrelating groups of activities and stakeholders. Each of these groups has interests and each of their actions necessarily affect other elements of the system.
  40. 40. In addition to the components of the system whose actions can be defined, there are other elements which cannot be controlled, there are elements like natural disasters (often creating an opportunity for a pop-up disaster relief charity) and human experiences (often dictating to what cause one will give).
  41. 41. The systems approach allowed us to identify leverage points which are the most effective places to intervene in a system. In this case, the leverage points provide an opportunity to change the goals of the system and the structure of information flows, providing the largest impact in the donor/charity system.
  42. 42. To re-cap, our solutions are:
  43. 43. Portfolio Analytics Tool
  44. 44. Impactevore: The Impact Game
  45. 45. The Impact Engine</li></ul>Ryan Ceurvorst, AmrFouda,<br />Lily Scott, Andrew Thoennes<br />