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Justin Sanger's 2012 PubCon Presentation on Google+ in Las Vegas- October 16

Justin Sanger's 2012 PubCon Presentation on Google+ in Las Vegas- October 16

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  • 2004 – Google launches Orkut (1 month later Facebook was born)2005 – Google acquires Dodgeball2007 – Google acquires Jaiku2009 – Google introduces Wave2010 – Google introduces Buzz2011 – Google introduces G+

J sanger pub-con2012-google+ J sanger pub-con2012-google+ Presentation Transcript

  • Justin SangerFounder I CEOSupportLocal Circle Justin Sanger on Google+
  • 2004 2010 2007 2005 2011 2009 Circle Justin Sanger on Google+
  • “Google+ is Google itself. We’re extendingit across all that we do –search, ads, Chrome, Android, Maps, YouTube – so What’s different this time?that each of these services contributes to ourunderstanding of who you are.”Bradley Horowitz – VP Products for Google+September 27, 2011 (Wired Magazine) Circle Justin Sanger on Google+
  • Google+in one word is TRUST Circle Justin Sanger on Google+
  • So what does this mean toYOU, the internet marketer and the BUSINESSES you serve? Circle Justin Sanger on Google+
  • Our job nolonger ends with the delivery of a lead. Circle Justin Sanger on Google+
  • The search marketingfunnel reopens at the point of interaction. Circle Justin Sanger on Google+
  • Google’spositioning itselfpost transaction. Circle Justin Sanger on Google+
  • Focus on the point of interaction Circle Justin Sanger on Google+
  • People are links Circle Justin Sanger on Google+
  • review follow +1re-tweet post Like Checkin friend recommend connect Social signals have variable weight Circle Justin Sanger on Google+
  • Customers are connections Circle Justin Sanger on Google+
  • Engagement means understanding your customer Circle Justin Sanger on Google+
  • Circle Justin Sanger on Google+
  • Circle Justin Sanger on Google+
  • Circle Justin Sanger on Google+
  • Circle Justin Sanger on Google+
  • Thank You. Justin Sanger Circle Justin Sanger on Google+