BarCamp Nigeria 2009

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A presentation I did for BarCamp Nigeria in Lagos on 25 April 2009.

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BarCamp Nigeria 2009

  1. 1. Startups, Trends, New Products by Justin Hartman, MD, Afrigator Internet
  2. 2. Largest social media aggregator in Africa Jul 07: #20 of 31 quot;top non-US startups to watch worldwidequot; by Business 2.0 (money.cnn.com) Sep 08: Partly aquired by MIH Print Africa, a division of Naspers Limited Dec 08: One of the Top 10 International Products for 2008 by ReadWriteWeb & featured on New York Times (nytimes.com) afrigator.com | adgator.co.za
  3. 3. Largest social media aggregator in Africa Jul 07: #20 of 31 quot;top non-US startups to watch worldwidequot; by Business 2.0 (money.cnn.com) Sep 08: Partly aquired by MIH Print Africa, a division of Naspers Limited Dec 08: One of the Top 10 International Products for 2008 by ReadWriteWeb & featured on New York Times (nytimes.com) afrigator.com | adgator.co.za
  4. 4. First version of Afrigator (Alpha 1) afrigator.com
  5. 5. Second version of Afrigator (Alpha 2) afrigator.com
  6. 6. Third version of Afrigator (Beta 2) afrigator.com
  7. 7. Current version of Afrigator (Beta 3) afrigator.com
  8. 8. How we make money - http://adgator.co.za afrigator.com
  9. 9. How we got there... 1. Self-funded, garage startup (VC doesn’t exist in SA) 2. Passionate about our product 3. Delivered innovative products through providing value to users 4. Great world-wide exposure 5. Tried to get funding through the Knight Foundation & Hasso Platner Ventures 6. Got “lucky”... afrigator.com
  10. 10. Social Media Trends in Africa afrigator.com | adgator.co.za
  11. 11. Registered Blogs by Country 11.2% 1.2% 3.3% South Africa Nigeria 5.8% Africa General Kenya Egypt Tanzania 7.8% Rest of Africa 60.2% 10.5% All data supplied by Afrigator.com and accurate as at 23 April 2009 afrigator.com
  12. 12. Traffic to Blogs Total Page Views 162,354,849 (avg. 6,764,785 month) Total Unique Users 68,835,155 (avg. 2,868,131 month) Page Views (last 10 mon) • 9,483,739 monthly • 316,125 daily Unique Visitors (last 10 mon) • 3,701,041 monthly • 123,368 daily All data supplied by Afrigator.com and accurate as at 23 April 2009 afrigator.com
  13. 13. Scanning the Blogosphere 614,376 blog posts indexed Blog posts in 2007 • 77,447 in South Africa • 68,803 in Africa Blog posts in 2008 • 216,323 in South Africa • 170,968 in Africa All data supplied by Afrigator.com - March 2009 afrigator.com
  14. 14. Monthly Blog Growth 1,500 1,414 1,125 1,000 779 734 750 707 408 375 173 168 165 156 154 150 150 145 139 138 137 135 127 126 121 97 0 Jun 07 Jul 07 Aug 07 Sep 07 Oct 07 Nov 07 Dec 07 Jan 08 Feb 08 Mar 08 Apr 08 May 08 Jun 08 Jul 08 Aug 08 Sep 08 Oct 08 Nov 08 Dec 08 Jan 09 Feb 09 Mar 09 All data supplied by Afrigator.com - March 2009 afrigator.com
  15. 15. Monthly Blog Posts 100,000 93,323 75,000 62,291 49,349 50,000 44,759 39,764 38,568 39,880 34,888 33,073 31,762 29,148 24,856 25,000 21,360 19,549 17,224 17,043 17,161 15,697 13,471 13,967 14,074 12,684 0 Jun 07 Jul 07 Aug 07 Sep 07 Oct 07 Nov 07 Dec 07 Jan 08 Feb 08 Mar 08 Apr 08 May 08 Jun 08 Jul 08 Aug 08 Sep 08 Oct 08 Nov 08 Dec 08 Jan 09 Feb 09 Mar 09 All data supplied by Afrigator.com - March 2009 afrigator.com
  16. 16. African News 5,000 4,730 4,333 4,199 3,750 3,448 3,263 3,088 2,859 2,646 2,580 2,563 2,519 2,482 2,383 2,500 2,100 2,037 1,250 1,050 628 0 Nov 07 Dec 07 Jan 08 Feb 08 Mar 08 Apr 08 May 08 Jun 08 Jul 08 Aug 08 Sep 08 Oct 08 Nov 08 Dec 08 Jan 09 Feb 09 Mar 09 All data supplied by Afrigator.com - March 2009 afrigator.com
  17. 17. Youtube Videos 15,000 11,925 11,250 10,617 9,461 8,294 7,983 7,500 6,998 6,296 5,821 5,455 4,195 3,750 759 538 351 35 31 30 28 0 Nov 07 Dec 07 Jan 08 Feb 08 Mar 08 Apr 08 May 08 Jun 08 Jul 08 Aug 08 Sep 08 Oct 08 Nov 08 Dec 08 Jan 09 Feb 09 Mar 09 All data supplied by Afrigator.com - March 2009 afrigator.com
  18. 18. Flickr Photos 100,000 90,791 74,748 72,322 75,000 68,500 59,283 50,000 25,000 0 Nov 08 Dec 08 Jan 09 Feb 09 Mar 09 All data supplied by Afrigator.com - March 2009 afrigator.com
  19. 19. African Tweets 60,000 52,654 45,000 36,019 35,826 30,000 17,039 15,000 2,147 212 97 0 Sep 08 Oct 08 Nov 08 Dec 08 Jan 09 Feb 09 Mar 09 All data supplied by Afrigator.com - March 2009 afrigator.com
  20. 20. Our latest gator is born afrigator.com
  21. 21. http://gatorpeeps.com afrigator.com
  22. 22. Facilitating the conversation afrigator.com
  23. 23. Find your Peeps by name, email, or URL afrigator.com
  24. 24. Community is the core focus http://gatorpeeps.com/community/bcnigeria afrigator.com
  25. 25. You own the hashtag #bcnigeria http://gatorpeeps.com/community/bcnigeria afrigator.com
  26. 26. What’s on the way... 1. Gatorpeeps will have a strong mobile component. 2. SMS “peeps” from a local number in your country. 3. API access for application integration. 4. GatorSnap - Share pics via web & MMS. 5. GatorURL - Share links. afrigator.com
  27. 27. To summarise Social Media is booming across the continent. Growth is exponential and will continue to be. Web 2.0 startups in this climate are a lot about hard work, passion and getting lucky in the process. Just Do It! Don’t wait for the perfect idea or funding. It most likely won’t happen. Start Peeping with users from Africa. It’s the place to be to engage with like-minded individuals. afrigator.com
  28. 28. Thank you! Email: justin@afrigator.com Blog: http://justinhartman.com Peep Me: http://gatorpeeps.com/justinhartman afrigator.com

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