WordPress Optimization - WordCampLA 09-10-11
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WordPress Optimization - WordCampLA 09-10-11

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Justin Dorfman's Presentation at WordCamp LA

Justin Dorfman's Presentation at WordCamp LA

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WordPress Optimization - WordCampLA 09-10-11 WordPress Optimization - WordCampLA 09-10-11 Presentation Transcript

  • WPO(WordPress Optimization) By: Justin Dorfman NetDNA / MaxCDN @jdorfman
  • About MeOccupation: Support Engineer (A cooler title than Customer Service Representative)Age: 26Born and Raised: L.A.Hobbies: Basketball, Blogging,Reading, Designing, WalkingColor: GREEN Zoe “Chillin” 2011 @jdorfman
  • What the HELL is WPO?WPO = WEB PAGE OPTIMIZATION A.K.A.WORDPRESS OPTIMIZATION @jdorfman
  • WHY SHOULD YOU CARE? 400 ms slower = 5-9% drop in full- page traffic (Users leaving before the page finishes loading) 500 ms slower = 20% drop in traffic -100 ms slower = 1% drop in sales - @jdorfman
  • WHY SHOULD YOU CARE?100 ms slower = 1% drop in sales - @jdorfman
  • WHY SHOULD YOU CARE?100 ms slower = 1% drop in sales - @jdorfman
  • WHY SHOULD YOU CARE?You can spend THOU$ANDS on SEO, but if your site loads slow,you will loose your audience, time and money! @jdorfman
  • WHY SHOULD YOU CARE? Zuck Loves Speed! 750 Million People Seem to Appreciate it... @jdorfman
  • W3-Total Cache: Get it!At least 10x improvement in overall site performanceImproved conversion rates"Instant" subsequent page views: browser cachingUp to 80% bandwidth savings via minify Trusted by: @jdorfman
  • W3-Total Cache: Minify @jdorfman
  • W3-Total Cache: Minify @jdorfman
  • W3-Total Cache: Minify @jdorfman
  • W3-Total Cache: Minify @jdorfman
  • W3-Total Cache: CDN http://ledfrog.com/blog/2010/09/visual-design-cdn/ @jdorfman
  • W3-Total Cache: CDN @jdorfman
  • W3-Total Cache: CDN @jdorfman
  • W3-Total Cache: CDN @jdorfman
  • W3-Total Cache: Cache-Control Headers http://linuxgazette.net/132/pfeiffer.html @jdorfman
  • W3-Total Cache: Cache-Control Headers @jdorfman
  • W3-Total Cache: Cache-Control Headers @jdorfman
  • W3-Total Cache: Cache-Control Headers @jdorfman
  • W3-Total Cache: Cache-Control Headers @jdorfman
  • W3-Total Cache: Cache-Control Headers @jdorfman
  • Bottom Line... @jdorfman
  • WPO Tools I use on the Reg• WebPageTest.org• FireBug• CatchPoint.com• YSlow• Google Page Speed• Pingdom Tools Thanks for Listening! @jdorfman